#96371D#96371D

#96371D is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.8% C 0.134 H 35.9°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#96371D
RGB	rgb(150, 55, 29)
HSL	hsl(13, 68%, 35%)
HSV	hsv(13, 81%, 59%)
CMYK	cmyk(0%, 63.3%, 80.7%, 41.2%)
CIE-LAB	lab(36.57, 38.52, 36.06)
CIE-LCH	lch(36.57, 52.76, 43.11°)
OKLab	oklab(46.78% 0.1082 0.0784)
OKLCH	oklch(46.78% 0.134 35.9)
XYZ	xyz(14.1672, 9.3071, 2.2126)
Luminance	0.0930 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96371D #1D7C96

analogous

#961D3F #96371D #96741D

triadic

#96371D #1D9637 #371D96

tetradic

#96371D #3F961D #1D7C96 #741D96

square

#96371D #3F961D #1D7C96 #741D96

split-complementary

#96371D #1D9674 #1D3F96

monochromatic

#2F1109 #632413 #96371D #C94A27 #DD6E50

Accessibility & contrast

On white

7.34

#96371D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#96371D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96371D

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96371D	#FFFFFF	#000000	##FFFFFF
##96371D	1.00	7.34	2.86	7.34
#FFFFFF	7.34	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524919

Deuteranopia (green-blind)

#695E19

Tritanopia (blue-blind)

#A51F32

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96371d;
/* rgb */ color: rgb(150, 55, 29);
/* oklch */ color: oklch(46.8% 0.134 35.9);

Tailwind

colors: {
  custom: {
    50: '#bc725b',
    500: '#96371d',
    950: '#000000',
  },
}

SCSS

$custom: #96371d;
$custom-light: #bc725b;
$custom-dark: #000000;

JSON

{
  "hex": "#96371d",
  "rgb": {
    "r": 150,
    "g": 55,
    "b": 29
  },
  "hsl": {
    "h": 12.893,
    "s": 67.598,
    "l": 35.098
  },
  "oklch": {
    "l": 0.46778,
    "c": 0.13361,
    "h": 35.9
  },
  "luminance": 0.09305
}

Semantic roles & 50–950 ramp

primary

#96371D

secondary

#4FA8C0

accent

#C5EA3D

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #96371D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →