#96371B#96371B

#96371B is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.8% C 0.134 H 36.6°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#96371B
RGB	rgb(150, 55, 27)
HSL	hsl(14, 69%, 35%)
HSV	hsv(14, 82%, 59%)
CMYK	cmyk(0%, 63.3%, 82%, 41.2%)
CIE-LAB	lab(36.55, 38.44, 37.08)
CIE-LCH	lch(36.55, 53.41, 43.97°)
OKLab	oklab(46.76% 0.1076 0.08)
OKLCH	oklch(46.76% 0.134 36.6)
XYZ	xyz(14.1433, 9.2976, 2.0866)
Luminance	0.0930 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96371B #1B7A96

analogous

#961B3C #96371B #96751B

triadic

#96371B #1B9637 #371B96

tetradic

#96371B #3C961B #1B7A96 #751B96

square

#96371B #3C961B #1B7A96 #751B96

split-complementary

#96371B #1B9675 #1B3C96

monochromatic

#2E1108 #622412 #96371B #CA4A24 #DF6E4D

Accessibility & contrast

On white

7.34

#96371B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#96371B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96371B

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96371B	#FFFFFF	#000000	##FFFFFF
##96371B	1.00	7.34	2.86	7.34
#FFFFFF	7.34	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524917

Deuteranopia (green-blind)

#695E17

Tritanopia (blue-blind)

#A51E31

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96371b;
/* rgb */ color: rgb(150, 55, 27);
/* oklch */ color: oklch(46.8% 0.134 36.6);

Tailwind

colors: {
  custom: {
    50: '#bd725a',
    500: '#96371b',
    950: '#000000',
  },
}

SCSS

$custom: #96371b;
$custom-light: #bd725a;
$custom-dark: #000000;

JSON

{
  "hex": "#96371b",
  "rgb": {
    "r": 150,
    "g": 55,
    "b": 27
  },
  "hsl": {
    "h": 13.659,
    "s": 69.492,
    "l": 34.706
  },
  "oklch": {
    "l": 0.46759,
    "c": 0.13407,
    "h": 36.6
  },
  "luminance": 0.09296
}

Semantic roles & 50–950 ramp

primary

#96371B

secondary

#4CA6C1

accent

#C4EC3B

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #96371B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →