#96368A#96368A

#96368A is a mid, vivid purple. Relative luminance 0.110; OKLCH L 50.0% C 0.163 H 333.0°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).

Color values

HEX	#96368A
RGB	rgb(150, 54, 138)
HSL	hsl(308, 47%, 40%)
HSV	hsv(308, 64%, 59%)
CMYK	cmyk(0%, 64%, 8%, 41.2%)
CIE-LAB	lab(39.51, 50.41, -27.06)
CIE-LCH	lch(39.51, 57.21, 331.78°)
OKLab	oklab(49.97% 0.1451 -0.074)
OKLCH	oklch(49.97% 0.163 333)
XYZ	xyz(18.4843, 10.9588, 25.1815)
Luminance	0.1096 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96368A #369642

analogous

#723696 #96368A #96365A

triadic

#96368A #8A9636 #368A96

tetradic

#96368A #967236 #369642 #365A96

square

#96368A #967236 #369642 #365A96

split-complementary

#96368A #5A9636 #369672

monochromatic

#3C1637 #692661 #96368A #BE4BB0 #CE78C4

Accessibility & contrast

On white

6.58

#96368A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#96368A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #96368A

6.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96368A	#FFFFFF	#000000	##FFFFFF
##96368A	1.00	6.58	3.19	6.58
#FFFFFF	6.58	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#33548D

Deuteranopia (green-blind)

#536287

Tritanopia (blue-blind)

#9C3E5B

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #96368a;
/* rgb */ color: rgb(150, 54, 138);
/* oklch */ color: oklch(50.0% 0.163 333.0);

Tailwind

colors: {
  custom: {
    50: '#b874ac',
    500: '#96368a',
    950: '#000000',
  },
}

SCSS

$custom: #96368a;
$custom-light: #b874ac;
$custom-dark: #000000;

JSON

{
  "hex": "#96368a",
  "rgb": {
    "r": 150,
    "g": 54,
    "b": 138
  },
  "hsl": {
    "h": 307.5,
    "s": 47.059,
    "l": 40
  },
  "oklch": {
    "l": 0.49974,
    "c": 0.16286,
    "h": 333
  },
  "luminance": 0.10957
}

Semantic roles & 50–950 ramp

primary

#96368A

secondary

#71B779

accent

#D76251

background

#FBF7FA

surface

#F6EDF4

border

#D0C8CE

text

#120910

muted

#817B7F

Preview Lab

Preview with #96368A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →