#963545#963545
#963545 is a mid, vivid red. Relative luminance 0.095; OKLCH L 47.2% C 0.130 H 13.8°. Best body text is #FFFFFF at 7.26:1 contrast (WCAG AA passes).
Color values
| HEX | #963545 |
|---|---|
| RGB | rgb(150, 53, 69) |
| HSL | hsl(350, 48%, 40%) |
| HSV | hsv(350, 65%, 59%) |
| CMYK | cmyk(0%, 64.7%, 54%, 41.2%) |
| CIE-LAB | lab(36.86, 41.92, 12.30) |
| CIE-LCH | lch(36.86, 43.69, 16.35°) |
| OKLab | oklab(47.2% 0.1264 0.031) |
| OKLCH | oklch(47.2% 0.13 13.8) |
| XYZ | xyz(14.9262, 9.4618, 6.6694) |
| Luminance | 0.0946 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Light Maroon
#A24857
ΔE00 5.47
Rouge
#AB1239
ΔE00 5.64
Cranberry
#9E003A
ΔE00 5.82
Light Burgundy
#A8415B
ΔE00 6.05
Raspberry (survey)
#B00149
ΔE00 6.69
Purplish Red
#B0054B
ΔE00 6.78
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#963545 #359686
analogous
#963576 #963545 #965635
triadic
#963545 #459635 #354596
tetradic
#963545 #769635 #359686 #563596
square
#963545 #769635 #359686 #563596
split-complementary
#963545 #359656 #357696
monochromatic
#3C151B #692530 #963545 #BF495D #CF7785
Accessibility & contrast
On white
7.26
#963545 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.89
#963545 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #963545
7.26:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##963545 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##963545 | 1.00 | 7.26 | 2.89 | 7.26 |
| #FFFFFF | 7.26 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.26 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4A45
Deuteranopia (green-blind)
#655E43
Tritanopia (blue-blind)
#A4243B
Achromatopsia (no color)
#575757
Design tokens & code
CSS
--color: #963545; /* rgb */ color: rgb(150, 53, 69); /* oklch */ color: oklch(47.2% 0.130 13.8);
Tailwind
colors: {
custom: {
50: '#ba7278',
500: '#963545',
950: '#000000',
},
}SCSS
$custom: #963545; $custom-light: #ba7278; $custom-dark: #000000;
JSON
{
"hex": "#963545",
"rgb": {
"r": 150,
"g": 53,
"b": 69
},
"hsl": {
"h": 350.103,
"s": 47.783,
"l": 39.804
},
"oklch": {
"l": 0.47202,
"c": 0.13016,
"h": 13.8
},
"luminance": 0.0946
}Semantic roles & 50–950 ramp
primary
#963545
secondary
#6FB7AC
accent
#D7C150
background
#FCF7F7
surface
#F8EDED
border
#D1C8C8
text
#120809
muted
#817B7B