#963541#963541

#963541 is a mid, vivid red. Relative luminance 0.094; OKLCH L 47.1% C 0.130 H 16.3°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#963541
RGB	rgb(150, 53, 65)
HSL	hsl(353, 48%, 40%)
HSV	hsv(353, 65%, 59%)
CMYK	cmyk(0%, 64.7%, 56.7%, 41.2%)
CIE-LAB	lab(36.77, 41.58, 14.72)
CIE-LCH	lch(36.77, 44.11, 19.49°)
OKLab	oklab(47.11% 0.1248 0.0366)
OKLCH	oklch(47.11% 0.13 16.3)
XYZ	xyz(14.8062, 9.4138, 6.0374)
Luminance	0.0941 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963541 #35968A

analogous

#963572 #963541 #965935

triadic

#963541 #419635 #354196

tetradic

#963541 #729635 #35968A #593596

square

#963541 #729635 #35968A #593596

split-complementary

#963541 #359659 #357296

monochromatic

#3C151A #69252D #963541 #BF4958 #CF7782

Accessibility & contrast

On white

7.29

#963541 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#963541 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963541

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963541	#FFFFFF	#000000	##FFFFFF
##963541	1.00	7.29	2.88	7.29
#FFFFFF	7.29	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4A41

Deuteranopia (green-blind)

#655E3F

Tritanopia (blue-blind)

#A4233A

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #963541;
/* rgb */ color: rgb(150, 53, 65);
/* oklch */ color: oklch(47.1% 0.130 16.3);

Tailwind

colors: {
  custom: {
    50: '#ba7175',
    500: '#963541',
    950: '#000000',
  },
}

SCSS

$custom: #963541;
$custom-light: #ba7175;
$custom-dark: #000000;

JSON

{
  "hex": "#963541",
  "rgb": {
    "r": 150,
    "g": 53,
    "b": 65
  },
  "hsl": {
    "h": 352.577,
    "s": 47.783,
    "l": 39.804
  },
  "oklch": {
    "l": 0.47106,
    "c": 0.13002,
    "h": 16.3
  },
  "luminance": 0.09412
}

Semantic roles & 50–950 ramp

primary

#963541

secondary

#6FB7AE

accent

#D7C750

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#130808

muted

#827B7B

Preview Lab

Preview with #963541

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →