#963524#963524

#963524 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.6% C 0.134 H 32.2°. Best body text is #FFFFFF at 7.42:1 contrast (WCAG AA passes).

Color values

HEX	#963524
RGB	rgb(150, 53, 36)
HSL	hsl(9, 61%, 36%)
HSV	hsv(9, 76%, 59%)
CMYK	cmyk(0%, 64.7%, 76%, 41.2%)
CIE-LAB	lab(36.29, 39.74, 31.90)
CIE-LCH	lch(36.29, 50.96, 38.76°)
OKLab	oklab(46.59% 0.1133 0.0714)
OKLCH	oklch(46.59% 0.134 32.2)
XYZ	xyz(14.1707, 9.1596, 2.6905)
Luminance	0.0916 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963524 #248596

analogous

#96244C #963524 #966E24

triadic

#963524 #249635 #352496

tetradic

#963524 #4C9624 #248596 #6E2496

square

#963524 #4C9624 #248596 #6E2496

split-complementary

#963524 #24966E #244C96

monochromatic

#33120C #652418 #963524 #C74630 #D86F5C

Accessibility & contrast

On white

7.42

#963524 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#963524 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963524

7.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963524	#FFFFFF	#000000	##FFFFFF
##963524	1.00	7.42	2.83	7.42
#FFFFFF	7.42	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504822

Deuteranopia (green-blind)

#685D21

Tritanopia (blue-blind)

#A51C32

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #963524;
/* rgb */ color: rgb(150, 53, 36);
/* oklch */ color: oklch(46.6% 0.134 32.2);

Tailwind

colors: {
  custom: {
    50: '#bc715f',
    500: '#963524',
    950: '#000000',
  },
}

SCSS

$custom: #963524;
$custom-light: #bc715f;
$custom-dark: #000000;

JSON

{
  "hex": "#963524",
  "rgb": {
    "r": 150,
    "g": 53,
    "b": 36
  },
  "hsl": {
    "h": 8.947,
    "s": 61.29,
    "l": 36.471
  },
  "oklch": {
    "l": 0.46591,
    "c": 0.13393,
    "h": 32.2
  },
  "luminance": 0.09158
}

Semantic roles & 50–950 ramp

primary

#963524

secondary

#59AEBD

accent

#CCE443

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130805

muted

#827B79

Preview Lab

Preview with #963524

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →