#963523#963523

#963523 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.6% C 0.134 H 32.6°. Best body text is #FFFFFF at 7.42:1 contrast (WCAG AA passes).

Color values

HEX	#963523
RGB	rgb(150, 53, 35)
HSL	hsl(9, 62%, 36%)
HSV	hsv(9, 77%, 59%)
CMYK	cmyk(0%, 64.7%, 76.7%, 41.2%)
CIE-LAB	lab(36.28, 39.70, 32.46)
CIE-LCH	lch(36.28, 51.28, 39.27°)
OKLab	oklab(46.58% 0.113 0.0723)
OKLCH	oklch(46.58% 0.134 32.6)
XYZ	xyz(14.1557, 9.1536, 2.6112)
Luminance	0.0915 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963523 #238496

analogous

#96234B #963523 #966F23

triadic

#963523 #239635 #352396

tetradic

#963523 #4B9623 #238496 #6F2396

square

#963523 #4B9623 #238496 #6F2396

split-complementary

#963523 #23966F #234B96

monochromatic

#33120C #642317 #963523 #C8472F #D96E5B

Accessibility & contrast

On white

7.42

#963523 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#963523 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963523

7.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963523	#FFFFFF	#000000	##FFFFFF
##963523	1.00	7.42	2.83	7.42
#FFFFFF	7.42	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#504820

Deuteranopia (green-blind)

#685D20

Tritanopia (blue-blind)

#A51C31

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #963523;
/* rgb */ color: rgb(150, 53, 35);
/* oklch */ color: oklch(46.6% 0.134 32.6);

Tailwind

colors: {
  custom: {
    50: '#bc715f',
    500: '#963523',
    950: '#000000',
  },
}

SCSS

$custom: #963523;
$custom-light: #bc715f;
$custom-dark: #000000;

JSON

{
  "hex": "#963523",
  "rgb": {
    "r": 150,
    "g": 53,
    "b": 35
  },
  "hsl": {
    "h": 9.391,
    "s": 62.162,
    "l": 36.275
  },
  "oklch": {
    "l": 0.46579,
    "c": 0.13415,
    "h": 32.6
  },
  "luminance": 0.09152
}

Semantic roles & 50–950 ramp

primary

#963523

secondary

#58ADBD

accent

#CCE543

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #963523

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →