#96343F#96343F

#96343F is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.9% C 0.131 H 17.2°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#96343F
RGB	rgb(150, 52, 63)
HSL	hsl(353, 49%, 40%)
HSV	hsv(353, 65%, 59%)
CMYK	cmyk(0%, 65.3%, 58%, 41.2%)
CIE-LAB	lab(36.56, 41.87, 15.70)
CIE-LCH	lch(36.56, 44.72, 20.55°)
OKLab	oklab(46.93% 0.1254 0.0388)
OKLCH	oklch(46.93% 0.131 17.2)
XYZ	xyz(14.7042, 9.3008, 5.7226)
Luminance	0.0930 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96343F #34968B

analogous

#963470 #96343F #965A34

triadic

#96343F #3F9634 #343F96

tetradic

#96343F #709634 #34968B #5A3496

square

#96343F #709634 #34968B #5A3496

split-complementary

#96343F #34965A #347096

monochromatic

#3B1419 #69242C #96343F #BF4855 #CF757F

Accessibility & contrast

On white

7.34

#96343F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#96343F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96343F

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96343F	#FFFFFF	#000000	##FFFFFF
##96343F	1.00	7.34	2.86	7.34
#FFFFFF	7.34	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C493F

Deuteranopia (green-blind)

#655E3D

Tritanopia (blue-blind)

#A42139

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96343f;
/* rgb */ color: rgb(150, 52, 63);
/* oklch */ color: oklch(46.9% 0.131 17.2);

Tailwind

colors: {
  custom: {
    50: '#ba7173',
    500: '#96343f',
    950: '#000000',
  },
}

SCSS

$custom: #96343f;
$custom-light: #ba7173;
$custom-dark: #000000;

JSON

{
  "hex": "#96343f",
  "rgb": {
    "r": 150,
    "g": 52,
    "b": 63
  },
  "hsl": {
    "h": 353.265,
    "s": 48.515,
    "l": 39.608
  },
  "oklch": {
    "l": 0.46933,
    "c": 0.13126,
    "h": 17.2
  },
  "luminance": 0.09299
}

Semantic roles & 50–950 ramp

primary

#96343F

secondary

#6EB8AF

accent

#D8C950

background

#FCF7F7

surface

#F8EDED

border

#D1C8C8

text

#130808

muted

#827B7B

Preview Lab

Preview with #96343F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →