#96343E#96343E
#96343E is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.9% C 0.131 H 17.8°. Best body text is #FFFFFF at 7.35:1 contrast (WCAG AA passes).
Color values
| HEX | #96343E |
|---|---|
| RGB | rgb(150, 52, 62) |
| HSL | hsl(354, 49%, 40%) |
| HSV | hsv(354, 65%, 59%) |
| CMYK | cmyk(0%, 65.3%, 58.7%, 41.2%) |
| CIE-LAB | lab(36.54, 41.79, 16.31) |
| CIE-LCH | lch(36.54, 44.86, 21.31°) |
| OKLab | oklab(46.91% 0.125 0.0402) |
| OKLCH | oklch(46.91% 0.131 17.8) |
| XYZ | xyz(14.6765, 9.2898, 5.5768) |
| Luminance | 0.0929 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 5.16
Cranberry
#9E003A
ΔE00 6.38
Light Maroon
#A24857
ΔE00 6.64
Brown
#A52A2A
ΔE00 6.89
Rose Red
#BE013C
ΔE00 7.63
Wine
#722F37
ΔE00 7.76
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96343E #34968C
analogous
#96346F #96343E #965B34
triadic
#96343E #3E9634 #343E96
tetradic
#96343E #6F9634 #34968C #5B3496
square
#96343E #6F9634 #34968C #5B3496
split-complementary
#96343E #34965B #346F96
monochromatic
#3B1418 #69242B #96343E #BF4854 #CF757E
Accessibility & contrast
On white
7.35
#96343E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#96343E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96343E
7.35:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96343E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96343E | 1.00 | 7.35 | 2.86 | 7.35 |
| #FFFFFF | 7.35 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.35 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C493E
Deuteranopia (green-blind)
#655E3C
Tritanopia (blue-blind)
#A42138
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #96343e; /* rgb */ color: rgb(150, 52, 62); /* oklch */ color: oklch(46.9% 0.131 17.8);
Tailwind
colors: {
custom: {
50: '#ba7173',
500: '#96343e',
950: '#000000',
},
}SCSS
$custom: #96343e; $custom-light: #ba7173; $custom-dark: #000000;
JSON
{
"hex": "#96343e",
"rgb": {
"r": 150,
"g": 52,
"b": 62
},
"hsl": {
"h": 353.878,
"s": 48.515,
"l": 39.608
},
"oklch": {
"l": 0.46911,
"c": 0.13126,
"h": 17.8
},
"luminance": 0.09288
}Semantic roles & 50–950 ramp
primary
#96343E
secondary
#6EB8B0
accent
#D8CA50
background
#FCF7F6
surface
#F8EDEC
border
#D1C8C7
text
#130808
muted
#827B7B