#963439#963439

#963439 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.8% C 0.132 H 20.9°. Best body text is #FFFFFF at 7.38:1 contrast (WCAG AA passes).

Color values

HEX	#963439
RGB	rgb(150, 52, 57)
HSL	hsl(357, 49%, 40%)
HSV	hsv(357, 65%, 59%)
CMYK	cmyk(0%, 65.3%, 62%, 41.2%)
CIE-LAB	lab(36.44, 41.42, 19.33)
CIE-LCH	lch(36.44, 45.71, 25.02°)
OKLab	oklab(46.81% 0.1229 0.0468)
OKLCH	oklch(46.81% 0.132 20.9)
XYZ	xyz(14.5456, 9.2374, 4.8872)
Luminance	0.0924 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963439 #349691

analogous

#96346A #963439 #966034

triadic

#963439 #399634 #343996

tetradic

#963439 #6A9634 #349691 #603496

square

#963439 #6A9634 #349691 #603496

split-complementary

#963439 #349660 #346A96

monochromatic

#3B1416 #692428 #963439 #BF484E #CF757A

Accessibility & contrast

On white

7.38

#963439 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.85

#963439 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963439

7.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963439	#FFFFFF	#000000	##FFFFFF
##963439	1.00	7.38	2.85	7.38
#FFFFFF	7.38	1.00	21.00	1.00
#000000	2.85	21.00	1.00	21.00
##FFFFFF	7.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4938

Deuteranopia (green-blind)

#665D36

Tritanopia (blue-blind)

#A42037

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #963439;
/* rgb */ color: rgb(150, 52, 57);
/* oklch */ color: oklch(46.8% 0.132 20.9);

Tailwind

colors: {
  custom: {
    50: '#bb716f',
    500: '#963439',
    950: '#000000',
  },
}

SCSS

$custom: #963439;
$custom-light: #bb716f;
$custom-dark: #000000;

JSON

{
  "hex": "#963439",
  "rgb": {
    "r": 150,
    "g": 52,
    "b": 57
  },
  "hsl": {
    "h": 356.939,
    "s": 48.515,
    "l": 39.608
  },
  "oklch": {
    "l": 0.46805,
    "c": 0.13151,
    "h": 20.9
  },
  "luminance": 0.09235
}

Semantic roles & 50–950 ramp

primary

#963439

secondary

#6EB8B4

accent

#D8D150

background

#FCF7F6

surface

#F8EDEC

border

#D1C8C7

text

#130807

muted

#827B7A

Preview Lab

Preview with #963439

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →