#963435#963435

#963435 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.7% C 0.132 H 23.2°. Best body text is #FFFFFF at 7.40:1 contrast (WCAG AA passes).

Color values

HEX	#963435
RGB	rgb(150, 52, 53)
HSL	hsl(359, 49%, 40%)
HSV	hsv(359, 65%, 59%)
CMYK	cmyk(0%, 65.3%, 64.7%, 41.2%)
CIE-LAB	lab(36.36, 41.15, 21.74)
CIE-LCH	lch(36.36, 46.54, 27.86°)
OKLab	oklab(46.73% 0.1213 0.0519)
OKLCH	oklch(46.73% 0.132 23.2)
XYZ	xyz(14.4497, 9.1990, 4.3822)
Luminance	0.0920 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963435 #349695

analogous

#963466 #963435 #966434

triadic

#963435 #359634 #343596

tetradic

#963435 #669634 #349695 #643496

square

#963435 #669634 #349695 #643496

split-complementary

#963435 #349664 #346696

monochromatic

#3B1415 #692425 #963435 #BF4849 #CF7576

Accessibility & contrast

On white

7.40

#963435 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#963435 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963435

7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963435	#FFFFFF	#000000	##FFFFFF
##963435	1.00	7.40	2.84	7.40
#FFFFFF	7.40	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4834

Deuteranopia (green-blind)

#665D32

Tritanopia (blue-blind)

#A51E35

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #963435;
/* rgb */ color: rgb(150, 52, 53);
/* oklch */ color: oklch(46.7% 0.132 23.2);

Tailwind

colors: {
  custom: {
    50: '#bb716c',
    500: '#963435',
    950: '#000000',
  },
}

SCSS

$custom: #963435;
$custom-light: #bb716c;
$custom-dark: #000000;

JSON

{
  "hex": "#963435",
  "rgb": {
    "r": 150,
    "g": 52,
    "b": 53
  },
  "hsl": {
    "h": 359.388,
    "s": 48.515,
    "l": 39.608
  },
  "oklch": {
    "l": 0.46727,
    "c": 0.1319,
    "h": 23.2
  },
  "luminance": 0.09197
}

Semantic roles & 50–950 ramp

primary

#963435

secondary

#6EB8B7

accent

#D8D750

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130807

muted

#827B7A

Preview Lab

Preview with #963435

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →