#963434#963434

#963434 is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.7% C 0.132 H 23.7°. Best body text is #FFFFFF at 7.40:1 contrast (WCAG AA passes).

Color values

HEX	#963434
RGB	rgb(150, 52, 52)
HSL	hsl(0, 49%, 40%)
HSV	hsv(0, 65%, 59%)
CMYK	cmyk(0%, 65.3%, 65.3%, 41.2%)
CIE-LAB	lab(36.35, 41.08, 22.35)
CIE-LCH	lch(36.35, 46.76, 28.54°)
OKLab	oklab(46.71% 0.1209 0.0532)
OKLCH	oklch(46.71% 0.132 23.7)
XYZ	xyz(14.4269, 9.1899, 4.2623)
Luminance	0.0919 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963434 #349696

analogous

#963465 #963434 #966534

triadic

#963434 #349634 #343496

tetradic

#963434 #659634 #349696 #653496

square

#963434 #659634 #349696 #653496

split-complementary

#963434 #349665 #346596

monochromatic

#3B1414 #692424 #963434 #BF4848 #CF7575

Accessibility & contrast

On white

7.40

#963434 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#963434 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #963434

7.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963434	#FFFFFF	#000000	##FFFFFF
##963434	1.00	7.40	2.84	7.40
#FFFFFF	7.40	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E4833

Deuteranopia (green-blind)

#665D31

Tritanopia (blue-blind)

#A51E35

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #963434;
/* rgb */ color: rgb(150, 52, 52);
/* oklch */ color: oklch(46.7% 0.132 23.7);

Tailwind

colors: {
  custom: {
    50: '#bb716b',
    500: '#963434',
    950: '#000000',
  },
}

SCSS

$custom: #963434;
$custom-light: #bb716b;
$custom-dark: #000000;

JSON

{
  "hex": "#963434",
  "rgb": {
    "r": 150,
    "g": 52,
    "b": 52
  },
  "hsl": {
    "h": 0,
    "s": 48.515,
    "l": 39.608
  },
  "oklch": {
    "l": 0.46708,
    "c": 0.13203,
    "h": 23.7
  },
  "luminance": 0.09188
}

Semantic roles & 50–950 ramp

primary

#963434

secondary

#6EB8B8

accent

#D8D850

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130806

muted

#827B7A

Preview Lab

Preview with #963434

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →