#963374#963374

#963374 is a mid, vivid pink. Relative luminance 0.101; OKLCH L 48.6% C 0.151 H 343.9°. Best body text is #FFFFFF at 6.95:1 contrast (WCAG AA passes).

Color values

HEX	#963374
RGB	rgb(150, 51, 116)
HSL	hsl(321, 49%, 39%)
HSV	hsv(321, 66%, 59%)
CMYK	cmyk(0%, 66%, 22.7%, 41.2%)
CIE-LAB	lab(38.05, 48.28, -15.72)
CIE-LCH	lch(38.05, 50.77, 341.96°)
OKLab	oklab(48.58% 0.145 -0.0419)
OKLCH	oklch(48.58% 0.151 343.9)
XYZ	xyz(16.9144, 10.1143, 17.5811)
Luminance	0.1011 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#963374 #339655

analogous

#873396 #963374 #963343

triadic

#963374 #749633 #337496

tetradic

#963374 #968733 #339655 #334396

square

#963374 #968733 #339655 #334396

split-complementary

#963374 #439633 #339687

monochromatic

#3B142D #682351 #963374 #C04696 #D074B0

Accessibility & contrast

On white

6.95

#963374 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.02

#963374 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #963374

6.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##963374	#FFFFFF	#000000	##FFFFFF
##963374	1.00	6.95	3.02	6.95
#FFFFFF	6.95	1.00	21.00	1.00
#000000	3.02	21.00	1.00	21.00
##FFFFFF	6.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3C4F76

Deuteranopia (green-blind)

#596072

Tritanopia (blue-blind)

#A0334F

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #963374;
/* rgb */ color: rgb(150, 51, 116);
/* oklch */ color: oklch(48.6% 0.151 343.9);

Tailwind

colors: {
  custom: {
    50: '#b8729c',
    500: '#963374',
    950: '#000000',
  },
}

SCSS

$custom: #963374;
$custom-light: #b8729c;
$custom-dark: #000000;

JSON

{
  "hex": "#963374",
  "rgb": {
    "r": 150,
    "g": 51,
    "b": 116
  },
  "hsl": {
    "h": 320.606,
    "s": 49.254,
    "l": 39.412
  },
  "oklch": {
    "l": 0.48578,
    "c": 0.15097,
    "h": 343.9
  },
  "luminance": 0.10113
}

Semantic roles & 50–950 ramp

primary

#963374

secondary

#6DB887

accent

#D97E4F

background

#FBF7F9

surface

#F6EDF2

border

#D0C8CC

text

#12080E

muted

#817B7E

Preview Lab

Preview with #963374

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →