#963348#963348
#963348 is a mid, vivid red. Relative luminance 0.093; OKLCH L 47.0% C 0.133 H 11.1°. Best body text is #FFFFFF at 7.33:1 contrast (WCAG AA passes).
Color values
| HEX | #963348 |
|---|---|
| RGB | rgb(150, 51, 72) |
| HSL | hsl(347, 49%, 39%) |
| HSV | hsv(347, 66%, 59%) |
| CMYK | cmyk(0%, 66%, 52%, 41.2%) |
| CIE-LAB | lab(36.60, 43.09, 10.02) |
| CIE-LCH | lch(36.60, 44.24, 13.09°) |
| OKLab | oklab(47.03% 0.1305 0.0256) |
| OKLCH | oklch(47.03% 0.133 11.1) |
| XYZ | xyz(14.9324, 9.3215, 7.1425) |
| Luminance | 0.0932 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 5.46
Light Burgundy
#A8415B
ΔE00 5.56
Light Maroon
#A24857
ΔE00 5.63
Raspberry (survey)
#B00149
ΔE00 5.96
Purplish Red
#B0054B
ΔE00 5.97
Rouge
#AB1239
ΔE00 6.11
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#963348 #339681
analogous
#96337A #963348 #965033
triadic
#963348 #489633 #334896
tetradic
#963348 #7A9633 #339681 #503396
square
#963348 #7A9633 #339681 #503396
split-complementary
#963348 #339650 #337A96
monochromatic
#3B141C #682332 #963348 #C04660 #D07487
Accessibility & contrast
On white
7.33
#963348 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#963348 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #963348
7.33:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##963348 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##963348 | 1.00 | 7.33 | 2.86 | 7.33 |
| #FFFFFF | 7.33 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.33 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4948
Deuteranopia (green-blind)
#635E46
Tritanopia (blue-blind)
#A4233B
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #963348; /* rgb */ color: rgb(150, 51, 72); /* oklch */ color: oklch(47.0% 0.133 11.1);
Tailwind
colors: {
custom: {
50: '#ba717a',
500: '#963348',
950: '#000000',
},
}SCSS
$custom: #963348; $custom-light: #ba717a; $custom-dark: #000000;
JSON
{
"hex": "#963348",
"rgb": {
"r": 150,
"g": 51,
"b": 72
},
"hsl": {
"h": 347.273,
"s": 49.254,
"l": 39.412
},
"oklch": {
"l": 0.47029,
"c": 0.13299,
"h": 11.1
},
"luminance": 0.0932
}Semantic roles & 50–950 ramp
primary
#963348
secondary
#6DB8A8
accent
#D9BC4F
background
#FCF7F7
surface
#F8EDED
border
#D1C8C8
text
#120809
muted
#817B7B