#96324D#96324D
#96324D is a mid, vivid pink. Relative luminance 0.093; OKLCH L 47.0% C 0.135 H 7.5°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).
Color values
| HEX | #96324D |
|---|---|
| RGB | rgb(150, 50, 77) |
| HSL | hsl(344, 50%, 39%) |
| HSV | hsv(344, 67%, 59%) |
| CMYK | cmyk(0%, 66.7%, 48.7%, 41.2%) |
| CIE-LAB | lab(36.56, 44.00, 6.78) |
| CIE-LCH | lch(36.56, 44.52, 8.76°) |
| OKLab | oklab(47.04% 0.1339 0.0177) |
| OKLCH | oklch(47.04% 0.135 7.5) |
| XYZ | xyz(15.0590, 9.3029, 8.0224) |
| Luminance | 0.0930 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Berry
#990F4B
ΔE00 5.04
Light Burgundy
#A8415B
ΔE00 5.25
Purple Red
#990147
ΔE00 5.54
Purplish Red
#B0054B
ΔE00 5.59
Raspberry (survey)
#B00149
ΔE00 5.73
Cranberry
#9E003A
ΔE00 5.94
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96324D #32967B
analogous
#96327F #96324D #964932
triadic
#96324D #4D9632 #324D96
tetradic
#96324D #7F9632 #32967B #493296
square
#96324D #7F9632 #32967B #493296
split-complementary
#96324D #329649 #327F96
monochromatic
#3A131E #682335 #96324D #C14466 #D0728C
Accessibility & contrast
On white
7.34
#96324D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.86
#96324D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96324D
7.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96324D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96324D | 1.00 | 7.34 | 2.86 | 7.34 |
| #FFFFFF | 7.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.86 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#48494E
Deuteranopia (green-blind)
#625D4B
Tritanopia (blue-blind)
#A3233D
Achromatopsia (no color)
#565656
Design tokens & code
CSS
--color: #96324d; /* rgb */ color: rgb(150, 50, 77); /* oklch */ color: oklch(47.0% 0.135 7.5);
Tailwind
colors: {
custom: {
50: '#ba707e',
500: '#96324d',
950: '#000000',
},
}SCSS
$custom: #96324d; $custom-light: #ba707e; $custom-dark: #000000;
JSON
{
"hex": "#96324d",
"rgb": {
"r": 150,
"g": 50,
"b": 77
},
"hsl": {
"h": 343.8,
"s": 50,
"l": 39.216
},
"oklch": {
"l": 0.47045,
"c": 0.13508,
"h": 7.5
},
"luminance": 0.09301
}Semantic roles & 50–950 ramp
primary
#96324D
secondary
#6CB8A3
accent
#DAB44E
background
#FCF7F7
surface
#F8EDEE
border
#D1C8C9
text
#12080A
muted
#817B7C