#96324A#96324A

#96324A is a mid, vivid red. Relative luminance 0.093; OKLCH L 47.0% C 0.135 H 9.5°. Best body text is #FFFFFF at 7.36:1 contrast (WCAG AA passes).

Color values

HEX	#96324A
RGB	rgb(150, 50, 74)
HSL	hsl(346, 50%, 39%)
HSV	hsv(346, 67%, 59%)
CMYK	cmyk(0%, 66.7%, 50.7%, 41.2%)
CIE-LAB	lab(36.48, 43.71, 8.59)
CIE-LCH	lch(36.48, 44.55, 11.11°)
OKLab	oklab(46.96% 0.1327 0.0221)
OKLCH	oklch(46.96% 0.135 9.5)
XYZ	xyz(14.9555, 9.2615, 7.4773)
Luminance	0.0926 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#96324A #32967E

analogous

#96327C #96324A #964C32

triadic

#96324A #4A9632 #324A96

tetradic

#96324A #7C9632 #32967E #4C3296

square

#96324A #7C9632 #32967E #4C3296

split-complementary

#96324A #32964C #327C96

monochromatic

#3A131D #682333 #96324A #C14462 #D07289

Accessibility & contrast

On white

7.36

#96324A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.85

#96324A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #96324A

7.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##96324A	#FFFFFF	#000000	##FFFFFF
##96324A	1.00	7.36	2.85	7.36
#FFFFFF	7.36	1.00	21.00	1.00
#000000	2.85	21.00	1.00	21.00
##FFFFFF	7.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#49494A

Deuteranopia (green-blind)

#635D48

Tritanopia (blue-blind)

#A3223B

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #96324a;
/* rgb */ color: rgb(150, 50, 74);
/* oklch */ color: oklch(47.0% 0.135 9.5);

Tailwind

colors: {
  custom: {
    50: '#ba707c',
    500: '#96324a',
    950: '#000000',
  },
}

SCSS

$custom: #96324a;
$custom-light: #ba707c;
$custom-dark: #000000;

JSON

{
  "hex": "#96324a",
  "rgb": {
    "r": 150,
    "g": 50,
    "b": 74
  },
  "hsl": {
    "h": 345.6,
    "s": 50,
    "l": 39.216
  },
  "oklch": {
    "l": 0.46961,
    "c": 0.13456,
    "h": 9.5
  },
  "luminance": 0.0926
}

Semantic roles & 50–950 ramp

primary

#96324A

secondary

#6CB8A6

accent

#DAB84E

background

#FCF7F7

surface

#F8EDEE

border

#D1C8C9

text

#120809

muted

#817B7B

Preview Lab

Preview with #96324A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →