#963035#963035
#963035 is a mid, vivid red. Relative luminance 0.089; OKLCH L 46.2% C 0.136 H 21.5°. Best body text is #FFFFFF at 7.58:1 contrast (WCAG AA passes).
Color values
| HEX | #963035 |
|---|---|
| RGB | rgb(150, 48, 53) |
| HSL | hsl(357, 52%, 39%) |
| HSV | hsv(357, 68%, 59%) |
| CMYK | cmyk(0%, 68%, 64.7%, 41.2%) |
| CIE-LAB | lab(35.71, 42.92, 20.91) |
| CIE-LCH | lch(35.71, 47.74, 25.97°) |
| OKLab | oklab(46.23% 0.1269 0.05) |
| OKLCH | oklch(46.23% 0.136 21.5) |
| XYZ | xyz(14.2787, 8.8570, 4.3252) |
| Luminance | 0.0886 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Brown
#A52A2A
ΔE00 4.67
Rouge
#AB1239
ΔE00 5.55
Carmine
#9D0216
ΔE00 7.22
Cranberry
#9E003A
ΔE00 7.44
Firebrick
#B22222
ΔE00 7.74
Lipstick Red
#C0022F
ΔE00 7.85
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#963035 #309691
analogous
#963068 #963035 #965E30
triadic
#963035 #359630 #303596
tetradic
#963035 #689630 #309691 #5E3096
square
#963035 #689630 #309691 #5E3096
split-complementary
#963035 #30965E #306896
monochromatic
#391214 #682125 #963035 #C24147 #D16F74
Accessibility & contrast
On white
7.58
#963035 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.77
#963035 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #963035
7.58:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##963035 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##963035 | 1.00 | 7.58 | 2.77 | 7.58 |
| #FFFFFF | 7.58 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.77 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.58 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4634
Deuteranopia (green-blind)
#655C32
Tritanopia (blue-blind)
#A51833
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #963035; /* rgb */ color: rgb(150, 48, 53); /* oklch */ color: oklch(46.2% 0.136 21.5);
Tailwind
colors: {
custom: {
50: '#bb6f6c',
500: '#963035',
950: '#000000',
},
}SCSS
$custom: #963035; $custom-light: #bb6f6c; $custom-dark: #000000;
JSON
{
"hex": "#963035",
"rgb": {
"r": 150,
"g": 48,
"b": 53
},
"hsl": {
"h": 357.059,
"s": 51.515,
"l": 38.824
},
"oklch": {
"l": 0.46234,
"c": 0.13638,
"h": 21.5
},
"luminance": 0.08855
}Semantic roles & 50–950 ramp
primary
#963035
secondary
#69B9B5
accent
#DBD44D
background
#FCF6F6
surface
#F8ECEB
border
#D1C7C6
text
#130806
muted
#827B7A