#962744#962744
#962744 is a mid, vivid pink. Relative luminance 0.084; OKLCH L 45.6% C 0.147 H 9.9°. Best body text is #FFFFFF at 7.86:1 contrast (WCAG AA passes).
Color values
| HEX | #962744 |
|---|---|
| RGB | rgb(150, 39, 68) |
| HSL | hsl(344, 59%, 37%) |
| HSV | hsv(344, 74%, 59%) |
| CMYK | cmyk(0%, 74%, 54.7%, 41.2%) |
| CIE-LAB | lab(34.71, 47.65, 9.97) |
| CIE-LCH | lch(34.71, 48.68, 11.82°) |
| OKLab | oklab(45.6% 0.1446 0.0254) |
| OKLCH | oklch(45.6% 0.147 9.9) |
| XYZ | xyz(14.3479, 8.3544, 6.3248) |
| Luminance | 0.0835 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 3.63
Berry
#990F4B
ΔE00 4.64
Purple Red
#990147
ΔE00 4.65
Red Wine
#8C0034
ΔE00 4.90
Raspberry (survey)
#B00149
ΔE00 4.93
Purplish Red
#B0054B
ΔE00 4.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#962744 #279679
analogous
#96277C #962744 #964127
triadic
#962744 #449627 #274496
tetradic
#962744 #7C9627 #279679 #412796
square
#962744 #7C9627 #279679 #412796
split-complementary
#962744 #279641 #277C96
monochromatic
#350E18 #651A2E #962744 #C7345A #D66180
Accessibility & contrast
On white
7.86
#962744 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.67
#962744 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #962744
7.86:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##962744 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##962744 | 1.00 | 7.86 | 2.67 | 7.86 |
| #FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.67 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.86 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#434344
Deuteranopia (green-blind)
#605A41
Tritanopia (blue-blind)
#A40B33
Achromatopsia (no color)
#525252
Design tokens & code
CSS
--color: #962744; /* rgb */ color: rgb(150, 39, 68); /* oklch */ color: oklch(45.6% 0.147 9.9);
Tailwind
colors: {
custom: {
50: '#bb6a77',
500: '#962744',
950: '#000000',
},
}SCSS
$custom: #962744; $custom-light: #bb6a77; $custom-dark: #000000;
JSON
{
"hex": "#962744",
"rgb": {
"r": 150,
"g": 39,
"b": 68
},
"hsl": {
"h": 344.324,
"s": 58.73,
"l": 37.059
},
"oklch": {
"l": 0.45595,
"c": 0.14679,
"h": 9.9
},
"luminance": 0.08352
}Semantic roles & 50–950 ramp
primary
#962744
secondary
#5DBCA3
accent
#E2B946
background
#FCF6F7
surface
#F8ECED
border
#D1C7C8
text
#130708
muted
#827A7B