#96273E#96273E
#96273E is a mid, vivid red. Relative luminance 0.083; OKLCH L 45.4% C 0.146 H 13.4°. Best body text is #FFFFFF at 7.90:1 contrast (WCAG AA passes).
Color values
| HEX | #96273E |
|---|---|
| RGB | rgb(150, 39, 62) |
| HSL | hsl(348, 59%, 37%) |
| HSV | hsv(348, 74%, 59%) |
| CMYK | cmyk(0%, 74%, 58.7%, 41.2%) |
| CIE-LAB | lab(34.57, 47.18, 13.67) |
| CIE-LCH | lch(34.57, 49.12, 16.15°) |
| OKLab | oklab(45.45% 0.1422 0.0339) |
| OKLCH | oklch(45.45% 0.146 13.4) |
| XYZ | xyz(14.1741, 8.2849, 5.4093) |
| Luminance | 0.0828 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.44
Rouge
#AB1239
ΔE00 4.42
Red Wine
#8C0034
ΔE00 4.94
Raspberry (survey)
#B00149
ΔE00 5.69
Purplish Red
#B0054B
ΔE00 5.91
Purple Red
#990147
ΔE00 6.31
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96273E #27967F
analogous
#962775 #96273E #964827
triadic
#96273E #3E9627 #273E96
tetradic
#96273E #759627 #27967F #482796
square
#96273E #759627 #27967F #482796
split-complementary
#96273E #279648 #277596
monochromatic
#350E16 #651A2A #96273E #C73452 #D6617A
Accessibility & contrast
On white
7.90
#96273E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.66
#96273E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96273E
7.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96273E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96273E | 1.00 | 7.90 | 2.66 | 7.90 |
| #FFFFFF | 7.90 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.66 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.90 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#44433E
Deuteranopia (green-blind)
#615A3B
Tritanopia (blue-blind)
#A40730
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #96273e; /* rgb */ color: rgb(150, 39, 62); /* oklch */ color: oklch(45.4% 0.146 13.4);
Tailwind
colors: {
custom: {
50: '#bb6a73',
500: '#96273e',
950: '#000000',
},
}SCSS
$custom: #96273e; $custom-light: #bb6a73; $custom-dark: #000000;
JSON
{
"hex": "#96273e",
"rgb": {
"r": 150,
"g": 39,
"b": 62
},
"hsl": {
"h": 347.568,
"s": 58.73,
"l": 37.059
},
"oklch": {
"l": 0.45445,
"c": 0.14615,
"h": 13.4
},
"luminance": 0.08283
}Semantic roles & 50–950 ramp
primary
#96273E
secondary
#5DBCA8
accent
#E2C246
background
#FCF6F6
surface
#F8ECEC
border
#D1C7C7
text
#130708
muted
#827A7B