#961944#961944
#961944 is a dark, vivid pink. Relative luminance 0.076; OKLCH L 44.4% C 0.160 H 7.2°. Best body text is #FFFFFF at 8.34:1 contrast (WCAG AA passes).
Color values
| HEX | #961944 |
|---|---|
| RGB | rgb(150, 25, 68) |
| HSL | hsl(339, 71%, 34%) |
| HSV | hsv(339, 83%, 59%) |
| CMYK | cmyk(0%, 83.3%, 54.7%, 41.2%) |
| CIE-LAB | lab(33.13, 52.09, 7.77) |
| CIE-LCH | lch(33.13, 52.67, 8.49°) |
| OKLab | oklab(44.43% 0.1589 0.02) |
| OKLCH | oklch(44.43% 0.16 7.2) |
| XYZ | xyz(13.9700, 7.5987, 6.1988) |
| Luminance | 0.0760 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purple Red
#990147
ΔE00 2.35
Berry
#990F4B
ΔE00 2.56
Cranberry
#9E003A
ΔE00 3.46
Red Wine
#8C0034
ΔE00 4.01
Purplish Red
#B0054B
ΔE00 4.75
Raspberry (survey)
#B00149
ΔE00 4.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#961944 #19966B
analogous
#961983 #961944 #962D19
triadic
#961944 #449619 #194496
tetradic
#961944 #839619 #19966B #2D1996
square
#961944 #839619 #19966B #2D1996
split-complementary
#961944 #19962D #198396
monochromatic
#2D0814 #62102C #961944 #CA225C #E1497D
Accessibility & contrast
On white
8.34
#961944 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.52
#961944 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #961944
8.34:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##961944 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##961944 | 1.00 | 8.34 | 2.52 | 8.34 |
| #FFFFFF | 8.34 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.52 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.34 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C3E45
Deuteranopia (green-blind)
#5C5741
Tritanopia (blue-blind)
#A4002D
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #961944; /* rgb */ color: rgb(150, 25, 68); /* oklch */ color: oklch(44.4% 0.160 7.2);
Tailwind
colors: {
custom: {
50: '#bb6577',
500: '#961944',
950: '#000000',
},
}SCSS
$custom: #961944; $custom-light: #bb6577; $custom-dark: #000000;
JSON
{
"hex": "#961944",
"rgb": {
"r": 150,
"g": 25,
"b": 68
},
"hsl": {
"h": 339.36,
"s": 71.429,
"l": 34.314
},
"oklch": {
"l": 0.44432,
"c": 0.16016,
"h": 7.2
},
"luminance": 0.07597
}Semantic roles & 50–950 ramp
primary
#961944
secondary
#49C298
accent
#EEB03A
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130608
muted
#827A7B