#96173D#96173D
#96173D is a dark, vivid pink. Relative luminance 0.074; OKLCH L 44.1% C 0.161 H 10.6°. Best body text is #FFFFFF at 8.44:1 contrast (WCAG AA passes).
Color values
| HEX | #96173D |
|---|---|
| RGB | rgb(150, 23, 61) |
| HSL | hsl(342, 73%, 34%) |
| HSV | hsv(342, 85%, 59%) |
| CMYK | cmyk(0%, 84.7%, 59.3%, 41.2%) |
| CIE-LAB | lab(32.78, 52.08, 11.88) |
| CIE-LCH | lch(32.78, 53.42, 12.85°) |
| OKLab | oklab(44.12% 0.1578 0.0297) |
| OKLCH | oklch(44.12% 0.161 10.6) |
| XYZ | xyz(13.7278, 7.4358, 5.1264) |
| Luminance | 0.0743 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 1.89
Red Wine
#8C0034
ΔE00 3.00
Purple Red
#990147
ΔE00 4.14
Berry
#990F4B
ΔE00 4.62
Raspberry (survey)
#B00149
ΔE00 4.96
Purplish Red
#B0054B
ΔE00 5.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96173D #179670
analogous
#96177D #96173D #963117
triadic
#96173D #3D9617 #173D96
tetradic
#96173D #7D9617 #179670 #311796
square
#96173D #7D9617 #179670 #311796
split-complementary
#96173D #179631 #177D96
monochromatic
#2C0712 #610F27 #96173D #CB1F53 #E24574
Accessibility & contrast
On white
8.44
#96173D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.49
#96173D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96173D
8.44:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96173D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96173D | 1.00 | 8.44 | 2.49 | 8.44 |
| #FFFFFF | 8.44 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.49 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.44 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3C3D3E
Deuteranopia (green-blind)
#5D563A
Tritanopia (blue-blind)
#A50028
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #96173d; /* rgb */ color: rgb(150, 23, 61); /* oklch */ color: oklch(44.1% 0.161 10.6);
Tailwind
colors: {
custom: {
50: '#bc6472',
500: '#96173d',
950: '#000000',
},
}SCSS
$custom: #96173d; $custom-light: #bc6472; $custom-dark: #000000;
JSON
{
"hex": "#96173d",
"rgb": {
"r": 150,
"g": 23,
"b": 61
},
"hsl": {
"h": 342.047,
"s": 73.41,
"l": 33.922
},
"oklch": {
"l": 0.44115,
"c": 0.16055,
"h": 10.6
},
"luminance": 0.07434
}Semantic roles & 50–950 ramp
primary
#96173D
secondary
#45C39E
accent
#F0B938
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130607
muted
#827A7A