#96173C#96173C
#96173C is a dark, vivid pink. Relative luminance 0.074; OKLCH L 44.1% C 0.160 H 11.2°. Best body text is #FFFFFF at 8.45:1 contrast (WCAG AA passes).
Color values
| HEX | #96173C |
|---|---|
| RGB | rgb(150, 23, 60) |
| HSL | hsl(343, 73%, 34%) |
| HSV | hsv(343, 85%, 59%) |
| CMYK | cmyk(0%, 84.7%, 60%, 41.2%) |
| CIE-LAB | lab(32.76, 52.01, 12.51) |
| CIE-LCH | lch(32.76, 53.49, 13.52°) |
| OKLab | oklab(44.09% 0.1574 0.0311) |
| OKLCH | oklch(44.09% 0.16 11.2) |
| XYZ | xyz(13.7011, 7.4251, 4.9858) |
| Luminance | 0.0742 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 1.78
Red Wine
#8C0034
ΔE00 2.98
Purple Red
#990147
ΔE00 4.47
Berry
#990F4B
ΔE00 4.96
Rouge
#AB1239
ΔE00 5.07
Raspberry (survey)
#B00149
ΔE00 5.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96173C #179671
analogous
#96177C #96173C #963217
triadic
#96173C #3C9617 #173C96
tetradic
#96173C #7C9617 #179671 #321796
square
#96173C #7C9617 #179671 #321796
split-complementary
#96173C #179632 #177C96
monochromatic
#2C0712 #610F27 #96173C #CB1F51 #E24573
Accessibility & contrast
On white
8.45
#96173C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.48
#96173C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96173C
8.45:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96173C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96173C | 1.00 | 8.45 | 2.48 | 8.45 |
| #FFFFFF | 8.45 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.45 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3D3D
Deuteranopia (green-blind)
#5D5639
Tritanopia (blue-blind)
#A50028
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #96173c; /* rgb */ color: rgb(150, 23, 60); /* oklch */ color: oklch(44.1% 0.160 11.2);
Tailwind
colors: {
custom: {
50: '#bc6471',
500: '#96173c',
950: '#000000',
},
}SCSS
$custom: #96173c; $custom-light: #bc6471; $custom-dark: #000000;
JSON
{
"hex": "#96173c",
"rgb": {
"r": 150,
"g": 23,
"b": 60
},
"hsl": {
"h": 342.52,
"s": 73.41,
"l": 33.922
},
"oklch": {
"l": 0.4409,
"c": 0.16043,
"h": 11.2
},
"luminance": 0.07423
}Semantic roles & 50–950 ramp
primary
#96173C
secondary
#45C39F
accent
#F0BA38
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130607
muted
#827A7A