#96173B#96173B
#96173B is a dark, vivid pink. Relative luminance 0.074; OKLCH L 44.1% C 0.160 H 11.7°. Best body text is #FFFFFF at 8.46:1 contrast (WCAG AA passes).
Color values
| HEX | #96173B |
|---|---|
| RGB | rgb(150, 23, 59) |
| HSL | hsl(343, 73%, 34%) |
| HSV | hsv(343, 85%, 59%) |
| CMYK | cmyk(0%, 84.7%, 60.7%, 41.2%) |
| CIE-LAB | lab(32.73, 51.94, 13.14) |
| CIE-LCH | lch(32.73, 53.58, 14.19°) |
| OKLab | oklab(44.07% 0.157 0.0325) |
| OKLCH | oklch(44.07% 0.16 11.7) |
| XYZ | xyz(13.6749, 7.4147, 4.8479) |
| Luminance | 0.0741 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 1.73
Red Wine
#8C0034
ΔE00 3.00
Purple Red
#990147
ΔE00 4.79
Rouge
#AB1239
ΔE00 4.87
Raspberry (survey)
#B00149
ΔE00 5.21
Berry
#990F4B
ΔE00 5.29
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96173B #179672
analogous
#96177B #96173B #963317
triadic
#96173B #3B9617 #173B96
tetradic
#96173B #7B9617 #179672 #331796
square
#96173B #7B9617 #179672 #331796
split-complementary
#96173B #179633 #177B96
monochromatic
#2C0711 #610F26 #96173B #CB1F50 #E24572
Accessibility & contrast
On white
8.46
#96173B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.48
#96173B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96173B
8.46:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96173B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96173B | 1.00 | 8.46 | 2.48 | 8.46 |
| #FFFFFF | 8.46 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.46 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3D3B
Deuteranopia (green-blind)
#5D5638
Tritanopia (blue-blind)
#A50027
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #96173b; /* rgb */ color: rgb(150, 23, 59); /* oklch */ color: oklch(44.1% 0.160 11.7);
Tailwind
colors: {
custom: {
50: '#bc6470',
500: '#96173b',
950: '#000000',
},
}SCSS
$custom: #96173b; $custom-light: #bc6470; $custom-dark: #000000;
JSON
{
"hex": "#96173b",
"rgb": {
"r": 150,
"g": 23,
"b": 59
},
"hsl": {
"h": 342.992,
"s": 73.41,
"l": 33.922
},
"oklch": {
"l": 0.44066,
"c": 0.16031,
"h": 11.7
},
"luminance": 0.07413
}Semantic roles & 50–950 ramp
primary
#96173B
secondary
#45C3A0
accent
#F0BC38
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130607
muted
#827A7A