#96173A#96173A
#96173A is a dark, vivid pink. Relative luminance 0.074; OKLCH L 44.0% C 0.160 H 12.2°. Best body text is #FFFFFF at 8.47:1 contrast (WCAG AA passes).
Color values
| HEX | #96173A |
|---|---|
| RGB | rgb(150, 23, 58) |
| HSL | hsl(343, 73%, 34%) |
| HSV | hsv(343, 85%, 59%) |
| CMYK | cmyk(0%, 84.7%, 61.3%, 41.2%) |
| CIE-LAB | lab(32.71, 51.88, 13.76) |
| CIE-LCH | lch(32.71, 53.67, 14.86°) |
| OKLab | oklab(44.04% 0.1566 0.0339) |
| OKLCH | oklch(44.04% 0.16 12.2) |
| XYZ | xyz(13.6492, 7.4044, 4.7127) |
| Luminance | 0.0740 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 1.75
Red Wine
#8C0034
ΔE00 3.06
Rouge
#AB1239
ΔE00 4.68
Purple Red
#990147
ΔE00 5.12
Raspberry (survey)
#B00149
ΔE00 5.36
Purplish Red
#B0054B
ΔE00 5.63
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#96173A #179673
analogous
#96177A #96173A #963417
triadic
#96173A #3A9617 #173A96
tetradic
#96173A #7A9617 #179673 #341796
square
#96173A #7A9617 #179673 #341796
split-complementary
#96173A #179634 #177A96
monochromatic
#2C0711 #610F25 #96173A #CB1F4F #E24570
Accessibility & contrast
On white
8.47
#96173A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.48
#96173A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #96173A
8.47:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##96173A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##96173A | 1.00 | 8.47 | 2.48 | 8.47 |
| #FFFFFF | 8.47 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.47 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3C3A
Deuteranopia (green-blind)
#5D5637
Tritanopia (blue-blind)
#A50027
Achromatopsia (no color)
#4D4D4D
Design tokens & code
CSS
--color: #96173a; /* rgb */ color: rgb(150, 23, 58); /* oklch */ color: oklch(44.0% 0.160 12.2);
Tailwind
colors: {
custom: {
50: '#bc646f',
500: '#96173a',
950: '#000000',
},
}SCSS
$custom: #96173a; $custom-light: #bc646f; $custom-dark: #000000;
JSON
{
"hex": "#96173a",
"rgb": {
"r": 150,
"g": 23,
"b": 58
},
"hsl": {
"h": 343.465,
"s": 73.41,
"l": 33.922
},
"oklch": {
"l": 0.44042,
"c": 0.16021,
"h": 12.2
},
"luminance": 0.07402
}Semantic roles & 50–950 ramp
primary
#96173A
secondary
#45C3A1
accent
#F0BD38
background
#FCF6F6
surface
#F8EBEC
border
#D1C6C7
text
#130607
muted
#827A7A