#9544AD#9544AD

#9544AD is a mid, vivid purple. Relative luminance 0.135; OKLCH L 53.5% C 0.174 H 317.8°. Best body text is #FFFFFF at 5.66:1 contrast (WCAG AA passes).

Color values

HEX	#9544AD
RGB	rgb(149, 68, 173)
HSL	hsl(286, 44%, 47%)
HSV	hsv(286, 61%, 68%)
CMYK	cmyk(13.9%, 60.7%, 0%, 32.2%)
CIE-LAB	lab(43.57, 50.25, -41.70)
CIE-LCH	lch(43.57, 65.30, 320.31°)
OKLab	oklab(53.5% 0.1286 -0.1165)
OKLCH	oklch(53.5% 0.174 317.8)
XYZ	xyz(22.0033, 13.5418, 40.9819)
Luminance	0.1354 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#9544AD #5CAD44

analogous

#6144AD #9544AD #AD4490

triadic

#9544AD #AD9544 #44AD95

tetradic

#9544AD #AD6144 #5CAD44 #4490AD

square

#9544AD #AD6144 #5CAD44 #4490AD

split-complementary

#9544AD #90AD44 #44AD61

monochromatic

#492155 #6F3381 #9544AD #B06AC4 #C796D6

Accessibility & contrast

On white

5.66

#9544AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#9544AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #9544AD

5.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##9544AD	#FFFFFF	#000000	##FFFFFF
##9544AD	1.00	5.66	3.71	5.66
#FFFFFF	5.66	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.66	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2862B0

Deuteranopia (green-blind)

#486AAA

Tritanopia (blue-blind)

#945572

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #9544ad;
/* rgb */ color: rgb(149, 68, 173);
/* oklch */ color: oklch(53.5% 0.174 317.8);

Tailwind

colors: {
  custom: {
    50: '#b77dc6',
    500: '#9544ad',
    950: '#000000',
  },
}

SCSS

$custom: #9544ad;
$custom-light: #b77dc6;
$custom-dark: #000000;

JSON

{
  "hex": "#9544ad",
  "rgb": {
    "r": 149,
    "g": 68,
    "b": 173
  },
  "hsl": {
    "h": 286.286,
    "s": 43.568,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53499,
    "c": 0.17352,
    "h": 317.8
  },
  "luminance": 0.13541
}

Semantic roles & 50–950 ramp

primary

#9544AD

secondary

#98C18B

accent

#D35471

background

#FBF7FC

surface

#F6EEF8

border

#D0C9D1

text

#120A13

muted

#817C82

Preview Lab

Preview with #9544AD

Body copy rendered with the generated semantic roles for this colour.

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