#94402B#94402B

#94402B is a mid, moderate red. Relative luminance 0.101; OKLCH L 47.9% C 0.119 H 35.2°. Best body text is #FFFFFF at 6.94:1 contrast (WCAG AA passes).

Color values

HEX	#94402B
RGB	rgb(148, 64, 43)
HSL	hsl(12, 55%, 37%)
HSV	hsv(12, 71%, 58%)
CMYK	cmyk(0%, 56.8%, 70.9%, 42%)
CIE-LAB	lab(38.09, 33.91, 29.79)
CIE-LCH	lch(38.09, 45.14, 41.30°)
OKLab	oklab(47.91% 0.0969 0.0684)
OKLCH	oklch(47.91% 0.119 35.2)
XYZ	xyz(14.4836, 10.1390, 3.4794)
Luminance	0.1014 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#94402B #2B7F94

analogous

#942B4A #94402B #94752B

triadic

#94402B #2B9440 #402B94

tetradic

#94402B #4A942B #2B7F94 #752B94

square

#94402B #4A942B #2B7F94 #752B94

split-complementary

#94402B #2B9475 #2B4A94

monochromatic

#35170F #652B1D #94402B #C35539 #D37C67

Accessibility & contrast

On white

6.94

#94402B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#94402B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #94402B

6.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##94402B	#FFFFFF	#000000	##FFFFFF
##94402B	1.00	6.94	3.03	6.94
#FFFFFF	6.94	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#564E29

Deuteranopia (green-blind)

#6B6129

Tritanopia (blue-blind)

#A22F3B

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #94402b;
/* rgb */ color: rgb(148, 64, 43);
/* oklch */ color: oklch(47.9% 0.119 35.2);

Tailwind

colors: {
  custom: {
    50: '#b97765',
    500: '#94402b',
    950: '#000000',
  },
}

SCSS

$custom: #94402b;
$custom-light: #b97765;
$custom-dark: #000000;

JSON

{
  "hex": "#94402b",
  "rgb": {
    "r": 148,
    "g": 64,
    "b": 43
  },
  "hsl": {
    "h": 12,
    "s": 54.974,
    "l": 37.451
  },
  "oklch": {
    "l": 0.47913,
    "c": 0.11859,
    "h": 35.2
  },
  "luminance": 0.10137
}

Semantic roles & 50–950 ramp

primary

#94402B

secondary

#62A8B9

accent

#C1DE49

background

#FCF7F6

surface

#F8EDEB

border

#D1C8C6

text

#130905

muted

#827B7A

Preview Lab

Preview with #94402B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →