#94391C#94391C

#94391C is a mid, vivid red. Relative luminance 0.093; OKLCH L 46.7% C 0.130 H 37.6°. Best body text is #FFFFFF at 7.34:1 contrast (WCAG AA passes).

Color values

HEX	#94391C
RGB	rgb(148, 57, 28)
HSL	hsl(15, 68%, 35%)
HSV	hsv(15, 81%, 58%)
CMYK	cmyk(0%, 61.5%, 81.1%, 42%)
CIE-LAB	lab(36.57, 36.75, 36.47)
CIE-LCH	lch(36.57, 51.77, 44.78°)
OKLab	oklab(46.71% 0.1027 0.0792)
OKLCH	oklch(46.71% 0.13 37.6)
XYZ	xyz(13.8870, 9.3079, 2.1637)
Luminance	0.0931 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#94391C #1C7794

analogous

#941C3B #94391C #94751C

triadic

#94391C #1C9439 #391C94

tetradic

#94391C #3B941C #1C7794 #751C94

square

#94391C #3B941C #1C7794 #751C94

split-complementary

#94391C #1C9475 #1C3B94

monochromatic

#2D1109 #612512 #94391C #C74D26 #DD704D

Accessibility & contrast

On white

7.34

#94391C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.86

#94391C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #94391C

7.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##94391C	#FFFFFF	#000000	##FFFFFF
##94391C	1.00	7.34	2.86	7.34
#FFFFFF	7.34	1.00	21.00	1.00
#000000	2.86	21.00	1.00	21.00
##FFFFFF	7.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#534918

Deuteranopia (green-blind)

#695E19

Tritanopia (blue-blind)

#A32333

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #94391c;
/* rgb */ color: rgb(148, 57, 28);
/* oklch */ color: oklch(46.7% 0.130 37.6);

Tailwind

colors: {
  custom: {
    50: '#bb735a',
    500: '#94391c',
    950: '#000000',
  },
}

SCSS

$custom: #94391c;
$custom-light: #bb735a;
$custom-dark: #000000;

JSON

{
  "hex": "#94391c",
  "rgb": {
    "r": 148,
    "g": 57,
    "b": 28
  },
  "hsl": {
    "h": 14.5,
    "s": 68.182,
    "l": 34.51
  },
  "oklch": {
    "l": 0.46709,
    "c": 0.1297,
    "h": 37.6
  },
  "luminance": 0.09306
}

Semantic roles & 50–950 ramp

primary

#94391C

secondary

#4CA4C0

accent

#C1EB3D

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #94391C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →