#94381C#94381C

#94381C is a mid, vivid red. Relative luminance 0.092; OKLCH L 46.6% C 0.131 H 37.1°. Best body text is #FFFFFF at 7.39:1 contrast (WCAG AA passes).

Color values

HEX	#94381C
RGB	rgb(148, 56, 28)
HSL	hsl(14, 68%, 35%)
HSV	hsv(14, 81%, 58%)
CMYK	cmyk(0%, 62.2%, 81.1%, 42%)
CIE-LAB	lab(36.39, 37.24, 36.28)
CIE-LCH	lch(36.39, 51.99, 44.26°)
OKLab	oklab(46.57% 0.1042 0.0788)
OKLCH	oklch(46.57% 0.131 37.1)
XYZ	xyz(13.8380, 9.2100, 2.1474)
Luminance	0.0921 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#94381C #1C7894

analogous

#941C3C #94381C #94741C

triadic

#94381C #1C9438 #381C94

tetradic

#94381C #3C941C #1C7894 #741C94

square

#94381C #3C941C #1C7894 #741C94

split-complementary

#94381C #1C9474 #1C3C94

monochromatic

#2D1109 #612512 #94381C #C74B26 #DD6F4D

Accessibility & contrast

On white

7.39

#94381C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.84

#94381C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #94381C

7.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##94381C	#FFFFFF	#000000	##FFFFFF
##94381C	1.00	7.39	2.84	7.39
#FFFFFF	7.39	1.00	21.00	1.00
#000000	2.84	21.00	1.00	21.00
##FFFFFF	7.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#524918

Deuteranopia (green-blind)

#695D19

Tritanopia (blue-blind)

#A32132

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #94381c;
/* rgb */ color: rgb(148, 56, 28);
/* oklch */ color: oklch(46.6% 0.131 37.1);

Tailwind

colors: {
  custom: {
    50: '#bb725a',
    500: '#94381c',
    950: '#000000',
  },
}

SCSS

$custom: #94381c;
$custom-light: #bb725a;
$custom-dark: #000000;

JSON

{
  "hex": "#94381c",
  "rgb": {
    "r": 148,
    "g": 56,
    "b": 28
  },
  "hsl": {
    "h": 14,
    "s": 68.182,
    "l": 34.51
  },
  "oklch": {
    "l": 0.46569,
    "c": 0.13065,
    "h": 37.1
  },
  "luminance": 0.09208
}

Semantic roles & 50–950 ramp

primary

#94381C

secondary

#4CA5C0

accent

#C2EB3D

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130804

muted

#827B79

Preview Lab

Preview with #94381C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →