#94311D#94311D

#94311D is a mid, vivid red. Relative luminance 0.086; OKLCH L 45.7% C 0.137 H 33.3°. Best body text is #FFFFFF at 7.73:1 contrast (WCAG AA passes).

Color values

HEX	#94311D
RGB	rgb(148, 49, 29)
HSL	hsl(10, 67%, 35%)
HSV	hsv(10, 80%, 58%)
CMYK	cmyk(0%, 66.9%, 80.4%, 42%)
CIE-LAB	lab(35.17, 40.54, 34.53)
CIE-LCH	lch(35.17, 53.26, 40.43°)
OKLab	oklab(45.66% 0.1146 0.0753)
OKLCH	oklch(45.66% 0.137 33.3)
XYZ	xyz(13.5343, 8.5832, 2.1062)
Luminance	0.0858 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#94311D #1D8094

analogous

#941D45 #94311D #946D1D

triadic

#94311D #1D9431 #311D94

tetradic

#94311D #45941D #1D8094 #6D1D94

square

#94311D #45941D #1D8094 #6D1D94

split-complementary

#94311D #1D946D #1D4594

monochromatic

#2E0F09 #612013 #94311D #C74227 #DC674F

Accessibility & contrast

On white

7.73

#94311D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.72

#94311D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #94311D

7.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##94311D	#FFFFFF	#000000	##FFFFFF
##94311D	1.00	7.73	2.72	7.73
#FFFFFF	7.73	1.00	21.00	1.00
#000000	2.72	21.00	1.00	21.00
##FFFFFF	7.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D451A

Deuteranopia (green-blind)

#665B19

Tritanopia (blue-blind)

#A3142D

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #94311d;
/* rgb */ color: rgb(148, 49, 29);
/* oklch */ color: oklch(45.7% 0.137 33.3);

Tailwind

colors: {
  custom: {
    50: '#bb6e5a',
    500: '#94311d',
    950: '#000000',
  },
}

SCSS

$custom: #94311d;
$custom-light: #bb6e5a;
$custom-dark: #000000;

JSON

{
  "hex": "#94311d",
  "rgb": {
    "r": 148,
    "g": 49,
    "b": 29
  },
  "hsl": {
    "h": 10.084,
    "s": 67.232,
    "l": 34.706
  },
  "oklch": {
    "l": 0.45655,
    "c": 0.13714,
    "h": 33.3
  },
  "luminance": 0.08581
}

Semantic roles & 50–950 ramp

primary

#94311D

secondary

#4EACBF

accent

#CDEA3E

background

#FCF6F5

surface

#F8ECE9

border

#D1C7C5

text

#130704

muted

#827A79

Preview Lab

Preview with #94311D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →