#94311B#94311B

#94311B is a mid, vivid red. Relative luminance 0.086; OKLCH L 45.6% C 0.138 H 34.0°. Best body text is #FFFFFF at 7.74:1 contrast (WCAG AA passes).

Color values

HEX	#94311B
RGB	rgb(148, 49, 27)
HSL	hsl(11, 69%, 34%)
HSV	hsv(11, 82%, 58%)
CMYK	cmyk(0%, 66.9%, 81.8%, 42%)
CIE-LAB	lab(35.15, 40.47, 35.59)
CIE-LCH	lch(35.15, 53.90, 41.33°)
OKLab	oklab(45.64% 0.114 0.0769)
OKLCH	oklch(45.64% 0.138 34)
XYZ	xyz(13.5104, 8.5736, 1.9802)
Luminance	0.0857 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#94311B #1B7E94

analogous

#941B42 #94311B #946E1B

triadic

#94311B #1B9431 #311B94

tetradic

#94311B #42941B #1B7E94 #6E1B94

square

#94311B #42941B #1B7E94 #6E1B94

split-complementary

#94311B #1B946E #1B4294

monochromatic

#2C0F08 #602012 #94311B #C84224 #DE664B

Accessibility & contrast

On white

7.74

#94311B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.71

#94311B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #94311B

7.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##94311B	#FFFFFF	#000000	##FFFFFF
##94311B	1.00	7.74	2.71	7.74
#FFFFFF	7.74	1.00	21.00	1.00
#000000	2.71	21.00	1.00	21.00
##FFFFFF	7.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4518

Deuteranopia (green-blind)

#665B17

Tritanopia (blue-blind)

#A3142D

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #94311b;
/* rgb */ color: rgb(148, 49, 27);
/* oklch */ color: oklch(45.6% 0.138 34.0);

Tailwind

colors: {
  custom: {
    50: '#bb6e59',
    500: '#94311b',
    950: '#000000',
  },
}

SCSS

$custom: #94311b;
$custom-light: #bb6e59;
$custom-dark: #000000;

JSON

{
  "hex": "#94311b",
  "rgb": {
    "r": 148,
    "g": 49,
    "b": 27
  },
  "hsl": {
    "h": 10.909,
    "s": 69.143,
    "l": 34.314
  },
  "oklch": {
    "l": 0.45635,
    "c": 0.13755,
    "h": 34
  },
  "luminance": 0.08572
}

Semantic roles & 50–950 ramp

primary

#94311B

secondary

#4BABC0

accent

#CCEC3C

background

#FCF6F5

surface

#F8ECE9

border

#D1C7C5

text

#130703

muted

#827A78

Preview Lab

Preview with #94311B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →