#94309D#94309D

#94309D is a mid, vivid purple. Relative luminance 0.108; OKLCH L 50.1% C 0.186 H 324.4°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).

Color values

HEX	#94309D
RGB	rgb(148, 48, 157)
HSL	hsl(295, 53%, 40%)
HSV	hsv(295, 69%, 62%)
CMYK	cmyk(5.7%, 69.4%, 0%, 38.4%)
CIE-LAB	lab(39.32, 55.72, -38.92)
CIE-LCH	lch(39.32, 67.97, 325.07°)
OKLab	oklab(50.1% 0.151 -0.1083)
OKLCH	oklch(50.1% 0.186 324.4)
XYZ	xyz(19.3550, 10.8453, 32.9656)
Luminance	0.1084 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#94309D #399D30

analogous

#5E309D #94309D #9D306F

triadic

#94309D #9D9430 #309D94

tetradic

#94309D #9D5E30 #399D30 #306F9D

square

#94309D #9D5E30 #399D30 #306F9D

split-complementary

#94309D #6F9D30 #309D5E

monochromatic

#3C133F #68226E #94309D #BB44C6 #CC73D4

Accessibility & contrast

On white

6.63

#94309D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.17

#94309D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #94309D

6.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##94309D	#FFFFFF	#000000	##FFFFFF
##94309D	1.00	6.63	3.17	6.63
#FFFFFF	6.63	1.00	21.00	1.00
#000000	3.17	21.00	1.00	21.00
##FFFFFF	6.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1455A0

Deuteranopia (green-blind)

#44619A

Tritanopia (blue-blind)

#974263

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #94309d;
/* rgb */ color: rgb(148, 48, 157);
/* oklch */ color: oklch(50.1% 0.186 324.4);

Tailwind

colors: {
  custom: {
    50: '#b771ba',
    500: '#94309d',
    950: '#000000',
  },
}

SCSS

$custom: #94309d;
$custom-light: #b771ba;
$custom-dark: #000000;

JSON

{
  "hex": "#94309d",
  "rgb": {
    "r": 148,
    "g": 48,
    "b": 157
  },
  "hsl": {
    "h": 295.046,
    "s": 53.171,
    "l": 40.196
  },
  "oklch": {
    "l": 0.50101,
    "c": 0.1858,
    "h": 324.4
  },
  "luminance": 0.10844
}

Semantic roles & 50–950 ramp

primary

#94309D

secondary

#73BC6D

accent

#DD4B57

background

#FBF7FB

surface

#F6EDF6

border

#D0C8D0

text

#120812

muted

#817B81

Preview Lab

Preview with #94309D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →