#941740#941740
#941740 is a dark, vivid pink. Relative luminance 0.073; OKLCH L 43.8% C 0.159 H 8.6°. Best body text is #FFFFFF at 8.55:1 contrast (WCAG AA passes).
Color values
| HEX | #941740 |
|---|---|
| RGB | rgb(148, 23, 64) |
| HSL | hsl(340, 73%, 34%) |
| HSV | hsv(340, 84%, 58%) |
| CMYK | cmyk(0%, 84.5%, 56.8%, 42%) |
| CIE-LAB | lab(32.44, 51.74, 9.37) |
| CIE-LCH | lch(32.44, 52.59, 10.27°) |
| OKLab | oklab(43.81% 0.1575 0.0238) |
| OKLCH | oklch(43.81% 0.159 8.6) |
| XYZ | xyz(13.4459, 7.2808, 5.5468) |
| Luminance | 0.0728 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Cranberry
#9E003A
ΔE00 2.85
Purple Red
#990147
ΔE00 3.01
Red Wine
#8C0034
ΔE00 3.10
Berry
#990F4B
ΔE00 3.44
Raspberry (survey)
#B00149
ΔE00 5.12
Purplish Red
#B0054B
ΔE00 5.21
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#941740 #17946B
analogous
#94177E #941740 #942C17
triadic
#941740 #409417 #174094
tetradic
#941740 #7E9417 #17946B #2C1794
square
#941740 #7E9417 #17946B #2C1794
split-complementary
#941740 #17942C #177E94
monochromatic
#2A0712 #5F0F29 #941740 #C91F57 #E24477
Accessibility & contrast
On white
8.55
#941740 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.46
#941740 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #941740
8.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##941740 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##941740 | 1.00 | 8.55 | 2.46 | 8.55 |
| #FFFFFF | 8.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3B3C41
Deuteranopia (green-blind)
#5B553D
Tritanopia (blue-blind)
#A2002A
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #941740; /* rgb */ color: rgb(148, 23, 64); /* oklch */ color: oklch(43.8% 0.159 8.6);
Tailwind
colors: {
custom: {
50: '#ba6474',
500: '#941740',
950: '#000000',
},
}SCSS
$custom: #941740; $custom-light: #ba6474; $custom-dark: #000000;
JSON
{
"hex": "#941740",
"rgb": {
"r": 148,
"g": 23,
"b": 64
},
"hsl": {
"h": 340.32,
"s": 73.099,
"l": 33.529
},
"oklch": {
"l": 0.43814,
"c": 0.15923,
"h": 8.6
},
"luminance": 0.07279
}Semantic roles & 50–950 ramp
primary
#941740
secondary
#44C399
accent
#F0B438
background
#FCF6F7
surface
#F8EBED
border
#D1C6C8
text
#130608
muted
#827A7B