#90701B#90701B
#90701B is a mid, moderate orange. Relative luminance 0.176; OKLCH L 56.2% C 0.105 H 86.5°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).
Color values
| HEX | #90701B |
|---|---|
| RGB | rgb(144, 112, 27) |
| HSL | hsl(44, 68%, 34%) |
| HSV | hsv(44, 81%, 56%) |
| CMYK | cmyk(0%, 22.2%, 81.3%, 43.5%) |
| CIE-LAB | lab(49.00, 4.23, 48.41) |
| CIE-LCH | lch(49.00, 48.60, 85.01°) |
| OKLab | oklab(56.2% 0.0064 0.105) |
| OKLCH | oklch(56.2% 0.105 86.5) |
| XYZ | xyz(17.4947, 17.5980, 3.5120) |
| Luminance | 0.1760 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Poo
#8F7303
ΔE00 2.98
Muddy Brown
#886806
ΔE00 3.24
Hazel
#8E7618
ΔE00 3.51
Puke Brown
#947706
ΔE00 3.79
Yellowish Brown
#9B7A01
ΔE00 4.95
Baby Poop
#937C00
ΔE00 6.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#90701B #1B3B90
analogous
#90351B #90701B #75901B
triadic
#90701B #1B9070 #701B90
tetradic
#90701B #1B9035 #1B3B90 #901B75
square
#90701B #1B9035 #1B3B90 #901B75
split-complementary
#90701B #1B7590 #351B90
monochromatic
#292008 #5C4811 #90701B #C49825 #DDB449
Accessibility & contrast
On white
4.65
#90701B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.52
#90701B on #000000
AA ✓AA large ✓AAA ✗
Best text color
#FFFFFF on #90701B
4.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##90701B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##90701B | 1.00 | 4.65 | 4.52 | 4.65 |
| #FFFFFF | 4.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.52 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 4.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#7F6F09
Deuteranopia (green-blind)
#867820
Tritanopia (blue-blind)
#9D6560
Achromatopsia (no color)
#747474
Design tokens & code
CSS
--color: #90701b; /* rgb */ color: rgb(144, 112, 27); /* oklch */ color: oklch(56.2% 0.105 86.5);
Tailwind
colors: {
custom: {
50: '#b5985f',
500: '#90701b',
950: '#000000',
},
}SCSS
$custom: #90701b; $custom-light: #b5985f; $custom-dark: #000000;
JSON
{
"hex": "#90701b",
"rgb": {
"r": 144,
"g": 112,
"b": 27
},
"hsl": {
"h": 43.59,
"s": 68.421,
"l": 33.529
},
"oklch": {
"l": 0.56196,
"c": 0.10521,
"h": 86.5
},
"luminance": 0.17597
}Semantic roles & 50–950 ramp
primary
#90701B
secondary
#4869BF
accent
#6CEB3D
background
#FBF9F5
surface
#F6F2EA
border
#D0CCC6
text
#120D05
muted
#817E79