#90701B#90701B

#90701B is a mid, moderate orange. Relative luminance 0.176; OKLCH L 56.2% C 0.105 H 86.5°. Best body text is #FFFFFF at 4.65:1 contrast (WCAG AA passes).

Color values

HEX#90701B
RGBrgb(144, 112, 27)
HSLhsl(44, 68%, 34%)
HSVhsv(44, 81%, 56%)
CMYKcmyk(0%, 22.2%, 81.3%, 43.5%)
CIE-LABlab(49.00, 4.23, 48.41)
CIE-LCHlch(49.00, 48.60, 85.01°)
OKLaboklab(56.2% 0.0064 0.105)
OKLCHoklch(56.2% 0.105 86.5)
XYZxyz(17.4947, 17.5980, 3.5120)
Luminance0.1760 (WCAG relative)
Temperaturewarm
Familyorange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#90701B #1B3B90
analogous
#90351B #90701B #75901B
triadic
#90701B #1B9070 #701B90
tetradic
#90701B #1B9035 #1B3B90 #901B75
square
#90701B #1B9035 #1B3B90 #901B75
split-complementary
#90701B #1B7590 #351B90
monochromatic
#292008 #5C4811 #90701B #C49825 #DDB449

Accessibility & contrast

On white

4.65
#90701B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.52
#90701B on #000000
AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #90701B
4.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##90701B#FFFFFF#000000##FFFFFF
##90701B1.004.654.524.65
#FFFFFF4.651.0021.001.00
#0000004.5221.001.0021.00
##FFFFFF4.651.0021.001.00

Color blindness preview

Protanopia (red-blind)
#7F6F09
Deuteranopia (green-blind)
#867820
Tritanopia (blue-blind)
#9D6560
Achromatopsia (no color)
#747474

Design tokens & code

CSS
--color: #90701b;
/* rgb */ color: rgb(144, 112, 27);
/* oklch */ color: oklch(56.2% 0.105 86.5);
Tailwind
colors: {
  custom: {
    50: '#b5985f',
    500: '#90701b',
    950: '#000000',
  },
}
SCSS
$custom: #90701b;
$custom-light: #b5985f;
$custom-dark: #000000;
JSON
{
  "hex": "#90701b",
  "rgb": {
    "r": 144,
    "g": 112,
    "b": 27
  },
  "hsl": {
    "h": 43.59,
    "s": 68.421,
    "l": 33.529
  },
  "oklch": {
    "l": 0.56196,
    "c": 0.10521,
    "h": 86.5
  },
  "luminance": 0.17597
}

Semantic roles & 50–950 ramp

primary
#90701B
secondary
#4869BF
accent
#6CEB3D
background
#FBF9F5
surface
#F6F2EA
border
#D0CCC6
text
#120D05
muted
#817E79

Preview Lab

Preview with #90701B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#90701B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva