#90443E#90443E

#90443E is a mid, moderate red. Relative luminance 0.104; OKLCH L 48.3% C 0.104 H 26.3°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).

Color values

HEX#90443E
RGBrgb(144, 68, 62)
HSLhsl(4, 40%, 40%)
HSVhsv(4, 57%, 56%)
CMYKcmyk(0%, 52.8%, 56.9%, 43.5%)
CIE-LABlab(38.57, 31.56, 18.81)
CIE-LCHlch(38.57, 36.74, 30.80°)
OKLaboklab(48.25% 0.0934 0.0461)
OKLCHoklch(48.25% 0.104 26.3)
XYZxyz(14.4394, 10.4130, 5.8060)
Luminance0.1041 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#90443E #3E8A90
analogous
#903E61 #90443E #906D3E
triadic
#90443E #3E9044 #443E90
tetradic
#90443E #61903E #3E8A90 #6D3E90
square
#90443E #61903E #3E8A90 #6D3E90
split-complementary
#90443E #3E906D #3E6190
monochromatic
#3A1C19 #65302C #90443E #B65C55 #C88580

Accessibility & contrast

On white

6.81
#90443E on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.08
#90443E on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90443E
6.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##90443E#FFFFFF#000000##FFFFFF
##90443E1.006.813.086.81
#FFFFFF6.811.0021.001.00
#0000003.0821.001.0021.00
##FFFFFF6.811.0021.001.00

Color blindness preview

Protanopia (red-blind)
#56513D
Deuteranopia (green-blind)
#69613C
Tritanopia (blue-blind)
#9D3843
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #90443e;
/* rgb */ color: rgb(144, 68, 62);
/* oklch */ color: oklch(48.3% 0.104 26.3);
Tailwind
colors: {
  custom: {
    50: '#b57a73',
    500: '#90443e',
    950: '#000000',
  },
}
SCSS
$custom: #90443e;
$custom-light: #b57a73;
$custom-dark: #000000;
JSON
{
  "hex": "#90443e",
  "rgb": {
    "r": 144,
    "g": 68,
    "b": 62
  },
  "hsl": {
    "h": 4.39,
    "s": 39.806,
    "l": 40.392
  },
  "oklch": {
    "l": 0.4825,
    "c": 0.1042,
    "h": 26.3
  },
  "luminance": 0.10411
}

Semantic roles & 50–950 ramp

primary
#90443E
secondary
#77AEB2
accent
#C7D058
background
#FBF7F6
surface
#F6EEEC
border
#D0C9C7
text
#120908
muted
#817B7B

Preview Lab

Preview with #90443E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#90443E Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva