#90443C#90443C

#90443C is a mid, moderate red. Relative luminance 0.104; OKLCH L 48.2% C 0.105 H 27.7°. Best body text is #FFFFFF at 6.82:1 contrast (WCAG AA passes).

Color values

HEX	#90443C
RGB	rgb(144, 68, 60)
HSL	hsl(6, 41%, 40%)
HSV	hsv(6, 58%, 56%)
CMYK	cmyk(0%, 52.8%, 58.3%, 43.5%)
CIE-LAB	lab(38.54, 31.39, 20.00)
CIE-LCH	lch(38.54, 37.22, 32.50°)
OKLab	oklab(48.21% 0.0926 0.0487)
OKLCH	oklch(48.21% 0.105 27.7)
XYZ	xyz(14.3855, 10.3914, 5.5223)
Luminance	0.1039 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90443C #3C8890

analogous

#903C5E #90443C #906E3C

triadic

#90443C #3C9044 #443C90

tetradic

#90443C #5E903C #3C8890 #6E3C90

square

#90443C #5E903C #3C8890 #6E3C90

split-complementary

#90443C #3C906E #3C5E90

monochromatic

#3A1B18 #65302A #90443C #B75C52 #C9857D

Accessibility & contrast

On white

6.82

#90443C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.08

#90443C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90443C

6.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90443C	#FFFFFF	#000000	##FFFFFF
##90443C	1.00	6.82	3.08	6.82
#FFFFFF	6.82	1.00	21.00	1.00
#000000	3.08	21.00	1.00	21.00
##FFFFFF	6.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#56513B

Deuteranopia (green-blind)

#69613A

Tritanopia (blue-blind)

#9D3742

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #90443c;
/* rgb */ color: rgb(144, 68, 60);
/* oklch */ color: oklch(48.2% 0.105 27.7);

Tailwind

colors: {
  custom: {
    50: '#b57a71',
    500: '#90443c',
    950: '#000000',
  },
}

SCSS

$custom: #90443c;
$custom-light: #b57a71;
$custom-dark: #000000;

JSON

{
  "hex": "#90443c",
  "rgb": {
    "r": 144,
    "g": 68,
    "b": 60
  },
  "hsl": {
    "h": 5.714,
    "s": 41.176,
    "l": 40
  },
  "oklch": {
    "l": 0.48209,
    "c": 0.10463,
    "h": 27.7
  },
  "luminance": 0.1039
}

Semantic roles & 50–950 ramp

primary

#90443C

secondary

#75ADB3

accent

#C5D157

background

#FBF7F6

surface

#F6EEEC

border

#D0C9C7

text

#120907

muted

#817B7A

Preview Lab

Preview with #90443C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →