#90403F#90403F

#90403F is a mid, moderate red. Relative luminance 0.100; OKLCH L 47.6% C 0.109 H 22.8°. Best body text is #FFFFFF at 7.02:1 contrast (WCAG AA passes).

Color values

HEX#90403F
RGBrgb(144, 64, 63)
HSLhsl(1, 39%, 41%)
HSVhsv(1, 56%, 56%)
CMYKcmyk(0%, 55.6%, 56.3%, 43.5%)
CIE-LABlab(37.76, 33.77, 17.13)
CIE-LCHlch(37.76, 37.87, 26.89°)
OKLaboklab(47.64% 0.1005 0.0423)
OKLCHoklch(47.64% 0.109 22.8)
XYZxyz(14.2333, 9.9566, 5.8739)
Luminance0.0995 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#90403F #3F8F90
analogous
#903F66 #90403F #90683F
triadic
#90403F #3F9040 #403F90
tetradic
#90403F #66903F #3F8F90 #683F90
square
#90403F #66903F #3F8F90 #683F90
split-complementary
#90403F #3F9068 #3F6690
monochromatic
#3B1A1A #652D2C #90403F #B55857 #C88281

Accessibility & contrast

On white

7.02
#90403F on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.99
#90403F on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #90403F
7.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##90403F#FFFFFF#000000##FFFFFF
##90403F1.007.022.997.02
#FFFFFF7.021.0021.001.00
#0000002.9921.001.0021.00
##FFFFFF7.021.0021.001.00

Color blindness preview

Protanopia (red-blind)
#534E3E
Deuteranopia (green-blind)
#675F3D
Tritanopia (blue-blind)
#9D3340
Achromatopsia (no color)
#595959

Design tokens & code

CSS
--color: #90403f;
/* rgb */ color: rgb(144, 64, 63);
/* oklch */ color: oklch(47.6% 0.109 22.8);
Tailwind
colors: {
  custom: {
    50: '#b57774',
    500: '#90403f',
    950: '#000000',
  },
}
SCSS
$custom: #90403f;
$custom-light: #b57774;
$custom-dark: #000000;
JSON
{
  "hex": "#90403f",
  "rgb": {
    "r": 144,
    "g": 64,
    "b": 63
  },
  "hsl": {
    "h": 0.741,
    "s": 39.13,
    "l": 40.588
  },
  "oklch": {
    "l": 0.47644,
    "c": 0.10902,
    "h": 22.8
  },
  "luminance": 0.09955
}

Semantic roles & 50–950 ramp

primary
#90403F
secondary
#78B2B2
accent
#CECF59
background
#FBF7F7
surface
#F6EDED
border
#D0C8C8
text
#120908
muted
#817B7B

Preview Lab

Preview with #90403F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#90403F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva