#90401D#90401D

#90401D is a mid, moderate orange. Relative luminance 0.097; OKLCH L 47.1% C 0.118 H 42.3°. Best body text is #FFFFFF at 7.15:1 contrast (WCAG AA passes).

Color values

HEX	#90401D
RGB	rgb(144, 64, 29)
HSL	hsl(18, 66%, 34%)
HSV	hsv(18, 80%, 56%)
CMYK	cmyk(0%, 55.6%, 79.9%, 43.5%)
CIE-LAB	lab(37.27, 31.62, 36.42)
CIE-LCH	lch(37.27, 48.23, 49.03°)
OKLab	oklab(47.11% 0.0876 0.0797)
OKLCH	oklch(47.11% 0.118 42.3)
XYZ	xyz(13.5581, 9.6865, 2.3179)
Luminance	0.0969 (WCAG relative)
Temperature	warm
Family	orange

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90401D #1D6D90

analogous

#901D34 #90401D #907A1D

triadic

#90401D #1D9040 #401D90

tetradic

#90401D #34901D #1D6D90 #7A1D90

square

#90401D #34901D #1D6D90 #7A1D90

split-complementary

#90401D #1D907A #1D3490

monochromatic

#2A1308 #5D2913 #90401D #C35727 #DB784C

Accessibility & contrast

On white

7.15

#90401D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.94

#90401D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #90401D

7.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90401D	#FFFFFF	#000000	##FFFFFF
##90401D	1.00	7.15	2.94	7.15
#FFFFFF	7.15	1.00	21.00	1.00
#000000	2.94	21.00	1.00	21.00
##FFFFFF	7.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#564D18

Deuteranopia (green-blind)

#6A5E1B

Tritanopia (blue-blind)

#9E2E39

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #90401d;
/* rgb */ color: rgb(144, 64, 29);
/* oklch */ color: oklch(47.1% 0.118 42.3);

Tailwind

colors: {
  custom: {
    50: '#b7775b',
    500: '#90401d',
    950: '#000000',
  },
}

SCSS

$custom: #90401d;
$custom-light: #b7775b;
$custom-dark: #000000;

JSON

{
  "hex": "#90401d",
  "rgb": {
    "r": 144,
    "g": 64,
    "b": 29
  },
  "hsl": {
    "h": 18.261,
    "s": 66.474,
    "l": 33.922
  },
  "oklch": {
    "l": 0.47113,
    "c": 0.11842,
    "h": 42.3
  },
  "luminance": 0.09685
}

Semantic roles & 50–950 ramp

primary

#90401D

secondary

#4B9BBD

accent

#B5E93E

background

#FCF7F5

surface

#F8EDE9

border

#D1C8C5

text

#130904

muted

#827B79

Preview Lab

Preview with #90401D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →