#90378B#90378B

#90378B is a mid, vivid purple. Relative luminance 0.105; OKLCH L 49.3% C 0.158 H 329.9°. Best body text is #FFFFFF at 6.76:1 contrast (WCAG AA passes).

Color values

HEX	#90378B
RGB	rgb(144, 55, 139)
HSL	hsl(303, 45%, 39%)
HSV	hsv(303, 62%, 56%)
CMYK	cmyk(0%, 61.8%, 3.5%, 43.5%)
CIE-LAB	lab(38.77, 48.51, -28.89)
CIE-LCH	lch(38.77, 56.46, 329.22°)
OKLab	oklab(49.26% 0.1371 -0.0794)
OKLCH	oklch(49.26% 0.158 329.9)
XYZ	xyz(17.5279, 10.5270, 25.5298)
Luminance	0.1053 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90378B #37903C

analogous

#693790 #90378B #90375F

triadic

#90378B #8B9037 #378B90

tetradic

#90378B #906937 #37903C #375F90

square

#90378B #906937 #37903C #375F90

split-complementary

#90378B #5F9037 #379069

monochromatic

#371536 #642660 #90378B #BA4AB4 #CB77C6

Accessibility & contrast

On white

6.76

#90378B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.11

#90378B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90378B

6.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90378B	#FFFFFF	#000000	##FFFFFF
##90378B	1.00	6.76	3.11	6.76
#FFFFFF	6.76	1.00	21.00	1.00
#000000	3.11	21.00	1.00	21.00
##FFFFFF	6.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#30548E

Deuteranopia (green-blind)

#4E6089

Tritanopia (blue-blind)

#95405C

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #90378b;
/* rgb */ color: rgb(144, 55, 139);
/* oklch */ color: oklch(49.3% 0.158 329.9);

Tailwind

colors: {
  custom: {
    50: '#b374ad',
    500: '#90378b',
    950: '#000000',
  },
}

SCSS

$custom: #90378b;
$custom-light: #b374ad;
$custom-dark: #000000;

JSON

{
  "hex": "#90378b",
  "rgb": {
    "r": 144,
    "g": 55,
    "b": 139
  },
  "hsl": {
    "h": 303.371,
    "s": 44.724,
    "l": 39.02
  },
  "oklch": {
    "l": 0.49262,
    "c": 0.15844,
    "h": 329.9
  },
  "luminance": 0.10526
}

Semantic roles & 50–950 ramp

primary

#90378B

secondary

#6FB473

accent

#D45B53

background

#FBF7FA

surface

#F6EDF4

border

#D0C8CE

text

#110910

muted

#807B7F

Preview Lab

Preview with #90378B

Body copy rendered with the generated semantic roles for this colour.

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