#90349B#90349B

#90349B is a mid, vivid purple. Relative luminance 0.108; OKLCH L 49.8% C 0.177 H 323.3°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).

Color values

HEX	#90349B
RGB	rgb(144, 52, 155)
HSL	hsl(294, 50%, 41%)
HSV	hsv(294, 66%, 61%)
CMYK	cmyk(7.1%, 66.5%, 0%, 39.2%)
CIE-LAB	lab(39.16, 52.76, -38.00)
CIE-LCH	lch(39.16, 65.02, 324.24°)
OKLab	oklab(49.83% 0.1418 -0.1057)
OKLCH	oklch(49.83% 0.177 323.3)
XYZ	xyz(18.6454, 10.7529, 32.0974)
Luminance	0.1075 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90349B #3F9B34

analogous

#5C349B #90349B #9B3472

triadic

#90349B #9B9034 #349B90

tetradic

#90349B #9B5C34 #3F9B34 #34729B

square

#90349B #9B5C34 #3F9B34 #34729B

split-complementary

#90349B #729B34 #349B5C

monochromatic

#3B153F #65256D #90349B #B54AC2 #C878D2

Accessibility & contrast

On white

6.67

#90349B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#90349B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90349B

6.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90349B	#FFFFFF	#000000	##FFFFFF
##90349B	1.00	6.67	3.15	6.67
#FFFFFF	6.67	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1C559E

Deuteranopia (green-blind)

#446098

Tritanopia (blue-blind)

#924463

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #90349b;
/* rgb */ color: rgb(144, 52, 155);
/* oklch */ color: oklch(49.8% 0.177 323.3);

Tailwind

colors: {
  custom: {
    50: '#b473b9',
    500: '#90349b',
    950: '#000000',
  },
}

SCSS

$custom: #90349b;
$custom-light: #b473b9;
$custom-dark: #000000;

JSON

{
  "hex": "#90349b",
  "rgb": {
    "r": 144,
    "g": 52,
    "b": 155
  },
  "hsl": {
    "h": 293.592,
    "s": 49.758,
    "l": 40.588
  },
  "oklch": {
    "l": 0.49825,
    "c": 0.17686,
    "h": 323.3
  },
  "luminance": 0.10752
}

Semantic roles & 50–950 ramp

primary

#90349B

secondary

#78BA71

accent

#D94F5D

background

#FBF7FB

surface

#F6EDF6

border

#D0C8D0

text

#110811

muted

#807B80

Preview Lab

Preview with #90349B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →