#90349A#90349A

#90349A is a mid, vivid purple. Relative luminance 0.107; OKLCH L 49.8% C 0.176 H 323.7°. Best body text is #FFFFFF at 6.68:1 contrast (WCAG AA passes).

Color values

HEX	#90349A
RGB	rgb(144, 52, 154)
HSL	hsl(294, 50%, 40%)
HSV	hsv(294, 66%, 60%)
CMYK	cmyk(6.5%, 66.2%, 0%, 39.6%)
CIE-LAB	lab(39.10, 52.57, -37.49)
CIE-LCH	lch(39.10, 64.57, 324.51°)
OKLab	oklab(49.77% 0.1418 -0.1042)
OKLCH	oklch(49.77% 0.176 323.7)
XYZ	xyz(18.5618, 10.7194, 31.6569)
Luminance	0.1072 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90349A #3E9A34

analogous

#5D349A #90349A #9A3471

triadic

#90349A #9A9034 #349A90

tetradic

#90349A #9A5D34 #3E9A34 #34719A

square

#90349A #9A5D34 #3E9A34 #34719A

split-complementary

#90349A #719A34 #349A5D

monochromatic

#3A153E #65256C #90349A #B649C2 #C877D1

Accessibility & contrast

On white

6.68

#90349A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.14

#90349A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90349A

6.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90349A	#FFFFFF	#000000	##FFFFFF
##90349A	1.00	6.68	3.14	6.68
#FFFFFF	6.68	1.00	21.00	1.00
#000000	3.14	21.00	1.00	21.00
##FFFFFF	6.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1D559D

Deuteranopia (green-blind)

#446097

Tritanopia (blue-blind)

#934462

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #90349a;
/* rgb */ color: rgb(144, 52, 154);
/* oklch */ color: oklch(49.8% 0.176 323.7);

Tailwind

colors: {
  custom: {
    50: '#b373b8',
    500: '#90349a',
    950: '#000000',
  },
}

SCSS

$custom: #90349a;
$custom-light: #b373b8;
$custom-dark: #000000;

JSON

{
  "hex": "#90349a",
  "rgb": {
    "r": 144,
    "g": 52,
    "b": 154
  },
  "hsl": {
    "h": 294.118,
    "s": 49.515,
    "l": 40.392
  },
  "oklch": {
    "l": 0.49765,
    "c": 0.17597,
    "h": 323.7
  },
  "luminance": 0.10718
}

Semantic roles & 50–950 ramp

primary

#90349A

secondary

#77BA70

accent

#D94F5C

background

#FBF7FB

surface

#F6EDF6

border

#D0C8D0

text

#110811

muted

#807B80

Preview Lab

Preview with #90349A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →