#903440#903440
#903440 is a mid, vivid red. Relative luminance 0.088; OKLCH L 46.0% C 0.124 H 15.7°. Best body text is #FFFFFF at 7.63:1 contrast (WCAG AA passes).
Color values
| HEX | #903440 |
|---|---|
| RGB | rgb(144, 52, 64) |
| HSL | hsl(352, 47%, 38%) |
| HSV | hsv(352, 64%, 56%) |
| CMYK | cmyk(0%, 63.9%, 55.6%, 43.5%) |
| CIE-LAB | lab(35.51, 39.84, 13.47) |
| CIE-LCH | lch(35.51, 42.06, 18.68°) |
| OKLab | oklab(45.96% 0.1198 0.0337) |
| OKLCH | oklch(45.96% 0.124 15.7) |
| XYZ | xyz(13.6562, 8.7572, 5.8207) |
| Luminance | 0.0876 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 6.07
Cranberry
#9E003A
ΔE00 6.12
Wine
#722F37
ΔE00 6.38
Light Maroon
#A24857
ΔE00 6.70
Red Wine
#8C0034
ΔE00 7.03
Light Burgundy
#A8415B
ΔE00 7.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#903440 #349084
analogous
#90346E #903440 #905634
triadic
#903440 #409034 #344090
tetradic
#903440 #6E9034 #349084 #563490
square
#903440 #6E9034 #349084 #563490
split-complementary
#903440 #349056 #346E90
monochromatic
#361418 #63242C #903440 #BC4555 #CC727E
Accessibility & contrast
On white
7.63
#903440 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.75
#903440 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #903440
7.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##903440 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##903440 | 1.00 | 7.63 | 2.75 | 7.63 |
| #FFFFFF | 7.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.75 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4840
Deuteranopia (green-blind)
#615B3E
Tritanopia (blue-blind)
#9D2439
Achromatopsia (no color)
#535353
Design tokens & code
CSS
--color: #903440; /* rgb */ color: rgb(144, 52, 64); /* oklch */ color: oklch(46.0% 0.124 15.7);
Tailwind
colors: {
custom: {
50: '#b57074',
500: '#903440',
950: '#000000',
},
}SCSS
$custom: #903440; $custom-light: #b57074; $custom-dark: #000000;
JSON
{
"hex": "#903440",
"rgb": {
"r": 144,
"g": 52,
"b": 64
},
"hsl": {
"h": 352.174,
"s": 46.939,
"l": 38.431
},
"oklch": {
"l": 0.45955,
"c": 0.1244,
"h": 15.7
},
"luminance": 0.08755
}Semantic roles & 50–950 ramp
primary
#903440
secondary
#6BB4AB
accent
#D7C551
background
#FBF7F7
surface
#F6EDED
border
#D0C8C8
text
#120808
muted
#817B7B