#90339B#90339B

#90339B is a mid, vivid purple. Relative luminance 0.107; OKLCH L 49.7% C 0.178 H 323.3°. Best body text is #FFFFFF at 6.70:1 contrast (WCAG AA passes).

Color values

HEX	#90339B
RGB	rgb(144, 51, 155)
HSL	hsl(294, 50%, 40%)
HSV	hsv(294, 67%, 61%)
CMYK	cmyk(7.1%, 67.1%, 0%, 39.2%)
CIE-LAB	lab(39.01, 53.18, -38.24)
CIE-LCH	lch(39.01, 65.51, 324.28°)
OKLab	oklab(49.72% 0.1429 -0.1064)
OKLCH	oklch(49.72% 0.178 323.3)
XYZ	xyz(18.6013, 10.6646, 32.0827)
Luminance	0.1066 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90339B #3E9B33

analogous

#5C339B #90339B #9B3372

triadic

#90339B #9B9033 #339B90

tetradic

#90339B #9B5C33 #3E9B33 #33729B

square

#90339B #9B5C33 #3E9B33 #33729B

split-complementary

#90339B #729B33 #339B5C

monochromatic

#3A153F #65246D #90339B #B648C3 #C876D2

Accessibility & contrast

On white

6.70

#90339B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#90339B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90339B

6.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90339B	#FFFFFF	#000000	##FFFFFF
##90339B	1.00	6.70	3.13	6.70
#FFFFFF	6.70	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1A559E

Deuteranopia (green-blind)

#436098

Tritanopia (blue-blind)

#924463

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #90339b;
/* rgb */ color: rgb(144, 51, 155);
/* oklch */ color: oklch(49.7% 0.178 323.3);

Tailwind

colors: {
  custom: {
    50: '#b472b9',
    500: '#90339b',
    950: '#000000',
  },
}

SCSS

$custom: #90339b;
$custom-light: #b472b9;
$custom-dark: #000000;

JSON

{
  "hex": "#90339b",
  "rgb": {
    "r": 144,
    "g": 51,
    "b": 155
  },
  "hsl": {
    "h": 293.654,
    "s": 50.485,
    "l": 40.392
  },
  "oklch": {
    "l": 0.49716,
    "c": 0.17821,
    "h": 323.3
  },
  "luminance": 0.10664
}

Semantic roles & 50–950 ramp

primary

#90339B

secondary

#77BA6F

accent

#DA4E5D

background

#FBF7FB

surface

#F6EDF6

border

#D0C8D0

text

#110811

muted

#807B80

Preview Lab

Preview with #90339B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →