#90318B#90318B

#90318B is a mid, vivid purple. Relative luminance 0.100; OKLCH L 48.6% C 0.167 H 330.0°. Best body text is #FFFFFF at 7.00:1 contrast (WCAG AA passes).

Color values

HEX	#90318B
RGB	rgb(144, 49, 139)
HSL	hsl(303, 49%, 38%)
HSV	hsv(303, 66%, 56%)
CMYK	cmyk(0%, 66%, 3.5%, 43.5%)
CIE-LAB	lab(37.83, 51.13, -30.38)
CIE-LCH	lch(37.83, 59.47, 329.28°)
OKLab	oklab(48.58% 0.1446 -0.0836)
OKLCH	oklch(48.58% 0.167 330)
XYZ	xyz(17.2600, 9.9912, 25.4405)
Luminance	0.0999 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90318B #319036

analogous

#653190 #90318B #90315B

triadic

#90318B #8B9031 #318B90

tetradic

#90318B #906531 #319036 #315B90

square

#90318B #906531 #319036 #315B90

split-complementary

#90318B #5B9031 #319065

monochromatic

#351233 #62215F #90318B #BE41B7 #CE6EC9

Accessibility & contrast

On white

7.00

#90318B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

3.00

#90318B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90318B

7.00:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90318B	#FFFFFF	#000000	##FFFFFF
##90318B	1.00	7.00	3.00	7.00
#FFFFFF	7.00	1.00	21.00	1.00
#000000	3.00	21.00	1.00	21.00
##FFFFFF	7.00	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#29518E

Deuteranopia (green-blind)

#4B5E88

Tritanopia (blue-blind)

#953C59

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #90318b;
/* rgb */ color: rgb(144, 49, 139);
/* oklch */ color: oklch(48.6% 0.167 330.0);

Tailwind

colors: {
  custom: {
    50: '#b371ad',
    500: '#90318b',
    950: '#000000',
  },
}

SCSS

$custom: #90318b;
$custom-light: #b371ad;
$custom-dark: #000000;

JSON

{
  "hex": "#90318b",
  "rgb": {
    "r": 144,
    "g": 49,
    "b": 139
  },
  "hsl": {
    "h": 303.158,
    "s": 49.223,
    "l": 37.843
  },
  "oklch": {
    "l": 0.48575,
    "c": 0.16705,
    "h": 330
  },
  "luminance": 0.0999
}

Semantic roles & 50–950 ramp

primary

#90318B

secondary

#68B56C

accent

#D9564F

background

#FBF7FA

surface

#F6EDF4

border

#D0C8CE

text

#110810

muted

#807B7F

Preview Lab

Preview with #90318B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →