#90309B#90309B

#90309B is a mid, vivid purple. Relative luminance 0.104; OKLCH L 49.4% C 0.182 H 323.5°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).

Color values

HEX#90309B
RGBrgb(144, 48, 155)
HSLhsl(294, 53%, 40%)
HSVhsv(294, 69%, 61%)
CMYKcmyk(7.1%, 69%, 0%, 39.2%)
CIE-LABlab(38.57, 54.42, -38.94)
CIE-LCHlch(38.57, 66.92, 324.41°)
OKLaboklab(49.4% 0.1463 -0.1084)
OKLCHoklch(49.4% 0.182 323.5)
XYZxyz(18.4744, 10.4108, 32.0404)
Luminance0.1041 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#90309B #3B9B30
analogous
#5B309B #90309B #9B3070
triadic
#90309B #9B9030 #309B90
tetradic
#90309B #9B5B30 #3B9B30 #30709B
square
#90309B #9B5B30 #3B9B30 #30709B
split-complementary
#90309B #709B30 #309B5B
monochromatic
#39133E #65226C #90309B #B843C5 #C972D3

Accessibility & contrast

On white

6.81
#90309B on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.08
#90309B on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90309B
6.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##90309B#FFFFFF#000000##FFFFFF
##90309B1.006.813.086.81
#FFFFFF6.811.0021.001.00
#0000003.0821.001.0021.00
##FFFFFF6.811.0021.001.00

Color blindness preview

Protanopia (red-blind)
#13549E
Deuteranopia (green-blind)
#415F98
Tritanopia (blue-blind)
#924262
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #90309b;
/* rgb */ color: rgb(144, 48, 155);
/* oklch */ color: oklch(49.4% 0.182 323.5);
Tailwind
colors: {
  custom: {
    50: '#b471b9',
    500: '#90309b',
    950: '#000000',
  },
}
SCSS
$custom: #90309b;
$custom-light: #b471b9;
$custom-dark: #000000;
JSON
{
  "hex": "#90309b",
  "rgb": {
    "r": 144,
    "g": 48,
    "b": 155
  },
  "hsl": {
    "h": 293.832,
    "s": 52.709,
    "l": 39.804
  },
  "oklch": {
    "l": 0.494,
    "c": 0.18212,
    "h": 323.5
  },
  "luminance": 0.1041
}

Semantic roles & 50–950 ramp

primary
#90309B
secondary
#74BB6C
accent
#DC4C5B
background
#FBF7FB
surface
#F6EDF6
border
#D0C8D0
text
#110811
muted
#807B80

Preview Lab

Preview with #90309B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#90309B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva