#90308F#90308F

#90308F is a mid, vivid purple. Relative luminance 0.100; OKLCH L 48.7% C 0.172 H 328.2°. Best body text is #FFFFFF at 6.99:1 contrast (WCAG AA passes).

Color values

HEX	#90308F
RGB	rgb(144, 48, 143)
HSL	hsl(301, 50%, 38%)
HSV	hsv(301, 67%, 56%)
CMYK	cmyk(0%, 66.7%, 0.7%, 43.5%)
CIE-LAB	lab(37.89, 52.24, -32.72)
CIE-LCH	lch(37.89, 61.65, 327.94°)
OKLab	oklab(48.69% 0.1461 -0.0904)
OKLCH	oklch(48.69% 0.172 328.2)
XYZ	xyz(17.5163, 10.0276, 26.9942)
Luminance	0.1003 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90308F #309031

analogous

#613090 #90308F #90305F

triadic

#90308F #8F9030 #308F90

tetradic

#90308F #906130 #309031 #305F90

square

#90308F #906130 #309031 #305F90

split-complementary

#90308F #5F9030 #309061

monochromatic

#341134 #622161 #90308F #BE3FBD #CE6CCD

Accessibility & contrast

On white

6.99

#90308F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#90308F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #90308F

6.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90308F	#FFFFFF	#000000	##FFFFFF
##90308F	1.00	6.99	3.01	6.99
#FFFFFF	6.99	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#245192

Deuteranopia (green-blind)

#485E8C

Tritanopia (blue-blind)

#953D5B

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #90308f;
/* rgb */ color: rgb(144, 48, 143);
/* oklch */ color: oklch(48.7% 0.172 328.2);

Tailwind

colors: {
  custom: {
    50: '#b370b0',
    500: '#90308f',
    950: '#000000',
  },
}

SCSS

$custom: #90308f;
$custom-light: #b370b0;
$custom-dark: #000000;

JSON

{
  "hex": "#90308f",
  "rgb": {
    "r": 144,
    "g": 48,
    "b": 143
  },
  "hsl": {
    "h": 300.625,
    "s": 50,
    "l": 37.647
  },
  "oklch": {
    "l": 0.48692,
    "c": 0.17176,
    "h": 328.2
  },
  "luminance": 0.10026
}

Semantic roles & 50–950 ramp

primary

#90308F

secondary

#66B567

accent

#DA504E

background

#FBF7FA

surface

#F6EDF5

border

#D0C8CF

text

#110810

muted

#807B7F

Preview Lab

Preview with #90308F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →