#90308B#90308B

#90308B is a mid, vivid purple. Relative luminance 0.099; OKLCH L 48.5% C 0.168 H 330.0°. Best body text is #FFFFFF at 7.04:1 contrast (WCAG AA passes).

Color values

HEX	#90308B
RGB	rgb(144, 48, 139)
HSL	hsl(303, 50%, 38%)
HSV	hsv(303, 67%, 56%)
CMYK	cmyk(0%, 66.7%, 3.5%, 43.5%)
CIE-LAB	lab(37.68, 51.55, -30.61)
CIE-LCH	lch(37.68, 59.95, 329.29°)
OKLab	oklab(48.47% 0.1458 -0.0843)
OKLCH	oklch(48.47% 0.168 330)
XYZ	xyz(17.2186, 9.9085, 25.4267)
Luminance	0.0991 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#90308B #309035

analogous

#653090 #90308B #90305B

triadic

#90308B #8B9030 #308B90

tetradic

#90308B #906530 #309035 #305B90

square

#90308B #906530 #309035 #305B90

split-complementary

#90308B #5B9030 #309065

monochromatic

#341132 #62215F #90308B #BE3FB7 #CE6CC9

Accessibility & contrast

On white

7.04

#90308B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.98

#90308B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #90308B

7.04:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##90308B	#FFFFFF	#000000	##FFFFFF
##90308B	1.00	7.04	2.98	7.04
#FFFFFF	7.04	1.00	21.00	1.00
#000000	2.98	21.00	1.00	21.00
##FFFFFF	7.04	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#27508E

Deuteranopia (green-blind)

#4A5D88

Tritanopia (blue-blind)

#953B59

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #90308b;
/* rgb */ color: rgb(144, 48, 139);
/* oklch */ color: oklch(48.5% 0.168 330.0);

Tailwind

colors: {
  custom: {
    50: '#b370ad',
    500: '#90308b',
    950: '#000000',
  },
}

SCSS

$custom: #90308b;
$custom-light: #b370ad;
$custom-dark: #000000;

JSON

{
  "hex": "#90308b",
  "rgb": {
    "r": 144,
    "g": 48,
    "b": 139
  },
  "hsl": {
    "h": 303.125,
    "s": 50,
    "l": 37.647
  },
  "oklch": {
    "l": 0.48467,
    "c": 0.16841,
    "h": 330
  },
  "luminance": 0.09907
}

Semantic roles & 50–950 ramp

primary

#90308B

secondary

#66B56A

accent

#DA564E

background

#FBF7FA

surface

#F6EDF4

border

#D0C8CE

text

#110810

muted

#807B7F

Preview Lab

Preview with #90308B

Body copy rendered with the generated semantic roles for this colour.

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