#90301E#90301E
#90301E is a dark, vivid red. Relative luminance 0.081; OKLCH L 44.8% C 0.133 H 32.7°. Best body text is #FFFFFF at 7.99:1 contrast (WCAG AA passes).
Color values
| HEX | #90301E |
|---|---|
| RGB | rgb(144, 48, 30) |
| HSL | hsl(9, 66%, 34%) |
| HSV | hsv(9, 79%, 56%) |
| CMYK | cmyk(0%, 66.7%, 79.2%, 43.5%) |
| CIE-LAB | lab(34.27, 39.57, 32.82) |
| CIE-LCH | lch(34.27, 51.41, 39.68°) |
| OKLab | oklab(44.84% 0.1123 0.0722) |
| OKLCH | oklch(44.84% 0.133 32.7) |
| XYZ | xyz(12.7943, 8.1388, 2.1253) |
| Luminance | 0.0814 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Red Brown
#8B2E16
ΔE00 2.14
Brownish Red
#9E3623
ΔE00 3.17
Brick
#A03623
ΔE00 3.55
Brown Red
#922B05
ΔE00 4.93
Brick Red
#8F1402
ΔE00 4.93
Burnt Red
#9F2305
ΔE00 4.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#90301E #1E7E90
analogous
#901E45 #90301E #90691E
triadic
#90301E #1E9030 #301E90
tetradic
#90301E #45901E #1E7E90 #691E90
square
#90301E #45901E #1E7E90 #691E90
split-complementary
#90301E #1E9069 #1E4590
monochromatic
#2B0E09 #5D1F13 #90301E #C34129 #DA644E
Accessibility & contrast
On white
7.99
#90301E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.63
#90301E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #90301E
7.99:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##90301E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##90301E | 1.00 | 7.99 | 2.63 | 7.99 |
| #FFFFFF | 7.99 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.63 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.99 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B431B
Deuteranopia (green-blind)
#63581A
Tritanopia (blue-blind)
#9F152C
Achromatopsia (no color)
#515151
Design tokens & code
CSS
--color: #90301e; /* rgb */ color: rgb(144, 48, 30); /* oklch */ color: oklch(44.8% 0.133 32.7);
Tailwind
colors: {
custom: {
50: '#b86d5b',
500: '#90301e',
950: '#000000',
},
}SCSS
$custom: #90301e; $custom-light: #b86d5b; $custom-dark: #000000;
JSON
{
"hex": "#90301e",
"rgb": {
"r": 144,
"g": 48,
"b": 30
},
"hsl": {
"h": 9.474,
"s": 65.517,
"l": 34.118
},
"oklch": {
"l": 0.44844,
"c": 0.13345,
"h": 32.7
},
"luminance": 0.08137
}Semantic roles & 50–950 ramp
primary
#90301E
secondary
#4DABBD
accent
#CEE83F
background
#FCF6F5
surface
#F8ECE9
border
#D1C7C5
text
#130704
muted
#827A79