#90243F#90243F
#90243F is a dark, vivid red. Relative luminance 0.075; OKLCH L 44.1% C 0.143 H 10.9°. Best body text is #FFFFFF at 8.37:1 contrast (WCAG AA passes).
Color values
| HEX | #90243F |
|---|---|
| RGB | rgb(144, 36, 63) |
| HSL | hsl(345, 60%, 35%) |
| HSV | hsv(345, 75%, 56%) |
| CMYK | cmyk(0%, 75%, 56.3%, 43.5%) |
| CIE-LAB | lab(33.03, 46.48, 10.73) |
| CIE-LCH | lch(33.03, 47.70, 13.00°) |
| OKLab | oklab(44.1% 0.1408 0.0271) |
| OKLCH | oklch(44.1% 0.143 10.9) |
| XYZ | xyz(13.0309, 7.5518, 5.4731) |
| Luminance | 0.0755 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.54
Red Wine
#8C0034
ΔE00 3.78
Purple Red
#990147
ΔE00 4.91
Berry
#990F4B
ΔE00 5.10
Raspberry (survey)
#B00149
ΔE00 6.02
Rouge
#AB1239
ΔE00 6.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#90243F #249075
analogous
#902475 #90243F #903F24
triadic
#90243F #3F9024 #243F90
tetradic
#90243F #759024 #249075 #3F2490
square
#90243F #759024 #249075 #3F2490
split-complementary
#90243F #24903F #247590
monochromatic
#2E0C14 #5F182A #90243F #C13054 #D55978
Accessibility & contrast
On white
8.37
#90243F on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.51
#90243F on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #90243F
8.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##90243F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##90243F | 1.00 | 8.37 | 2.51 | 8.37 |
| #FFFFFF | 8.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.51 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#40403F
Deuteranopia (green-blind)
#5C563C
Tritanopia (blue-blind)
#9E062F
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #90243f; /* rgb */ color: rgb(144, 36, 63); /* oklch */ color: oklch(44.1% 0.143 10.9);
Tailwind
colors: {
custom: {
50: '#b66873',
500: '#90243f',
950: '#000000',
},
}SCSS
$custom: #90243f; $custom-light: #b66873; $custom-dark: #000000;
JSON
{
"hex": "#90243f",
"rgb": {
"r": 144,
"g": 36,
"b": 63
},
"hsl": {
"h": 345,
"s": 60,
"l": 35.294
},
"oklch": {
"l": 0.441,
"c": 0.14336,
"h": 10.9
},
"luminance": 0.0755
}Semantic roles & 50–950 ramp
primary
#90243F
secondary
#56BAA1
accent
#E3BC45
background
#FBF6F6
surface
#F7EBEC
border
#D0C6C7
text
#120708
muted
#817A7B