#90243E#90243E
#90243E is a dark, vivid red. Relative luminance 0.075; OKLCH L 44.1% C 0.143 H 11.5°. Best body text is #FFFFFF at 8.37:1 contrast (WCAG AA passes).
Color values
| HEX | #90243E |
|---|---|
| RGB | rgb(144, 36, 62) |
| HSL | hsl(346, 60%, 35%) |
| HSV | hsv(346, 75%, 56%) |
| CMYK | cmyk(0%, 75%, 56.9%, 43.5%) |
| CIE-LAB | lab(33.01, 46.40, 11.35) |
| CIE-LCH | lch(33.01, 47.76, 13.74°) |
| OKLab | oklab(44.07% 0.1404 0.0285) |
| OKLCH | oklch(44.07% 0.143 11.5) |
| XYZ | xyz(13.0032, 7.5407, 5.3273) |
| Luminance | 0.0754 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cranberry
#9E003A
ΔE00 3.48
Red Wine
#8C0034
ΔE00 3.77
Purple Red
#990147
ΔE00 5.20
Berry
#990F4B
ΔE00 5.42
Rouge
#AB1239
ΔE00 5.87
Raspberry (survey)
#B00149
ΔE00 6.12
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#90243E #249076
analogous
#902474 #90243E #904024
triadic
#90243E #3E9024 #243E90
tetradic
#90243E #749024 #249076 #402490
square
#90243E #749024 #249076 #402490
split-complementary
#90243E #249040 #247490
monochromatic
#2E0C14 #5F1829 #90243E #C13053 #D55977
Accessibility & contrast
On white
8.37
#90243E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.51
#90243E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #90243E
8.37:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##90243E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##90243E | 1.00 | 8.37 | 2.51 | 8.37 |
| #FFFFFF | 8.37 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.51 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.37 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#40403E
Deuteranopia (green-blind)
#5C563B
Tritanopia (blue-blind)
#9E052F
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #90243e; /* rgb */ color: rgb(144, 36, 62); /* oklch */ color: oklch(44.1% 0.143 11.5);
Tailwind
colors: {
custom: {
50: '#b66873',
500: '#90243e',
950: '#000000',
},
}SCSS
$custom: #90243e; $custom-light: #b66873; $custom-dark: #000000;
JSON
{
"hex": "#90243e",
"rgb": {
"r": 144,
"g": 36,
"b": 62
},
"hsl": {
"h": 345.556,
"s": 60,
"l": 35.294
},
"oklch": {
"l": 0.44074,
"c": 0.14324,
"h": 11.5
},
"luminance": 0.07539
}Semantic roles & 50–950 ramp
primary
#90243E
secondary
#56BAA2
accent
#E3BD45
background
#FBF6F6
surface
#F7EBEC
border
#D0C6C7
text
#120708
muted
#817A7B