#901F40#901F40
#901F40 is a dark, vivid pink. Relative luminance 0.073; OKLCH L 43.7% C 0.149 H 9.1°. Best body text is #FFFFFF at 8.55:1 contrast (WCAG AA passes).
Color values
| HEX | #901F40 |
|---|---|
| RGB | rgb(144, 31, 64) |
| HSL | hsl(342, 65%, 34%) |
| HSV | hsv(342, 78%, 56%) |
| CMYK | cmyk(0%, 78.5%, 55.6%, 43.5%) |
| CIE-LAB | lab(32.44, 48.29, 9.25) |
| CIE-LCH | lch(32.44, 49.16, 10.85°) |
| OKLab | oklab(43.67% 0.1468 0.0235) |
| OKLCH | oklch(43.67% 0.149 9.1) |
| XYZ | xyz(12.9182, 7.2813, 5.5747) |
| Luminance | 0.0728 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Red Wine
#8C0034
ΔE00 3.32
Cranberry
#9E003A
ΔE00 3.49
Purple Red
#990147
ΔE00 3.80
Berry
#990F4B
ΔE00 4.04
Raspberry (survey)
#B00149
ΔE00 5.82
Bordeaux
#7B002C
ΔE00 5.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#901F40 #1F906F
analogous
#901F79 #901F40 #90371F
triadic
#901F40 #40901F #1F4090
tetradic
#901F40 #79901F #1F906F #371F90
square
#901F40 #79901F #1F906F #371F90
split-complementary
#901F40 #1F9037 #1F7990
monochromatic
#2B0913 #5E142A #901F40 #C22A56 #D95078
Accessibility & contrast
On white
8.55
#901F40 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.46
#901F40 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #901F40
8.55:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##901F40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##901F40 | 1.00 | 8.55 | 2.46 | 8.55 |
| #FFFFFF | 8.55 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.55 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D3E41
Deuteranopia (green-blind)
#5A553D
Tritanopia (blue-blind)
#9E002D
Achromatopsia (no color)
#4C4C4C
Design tokens & code
CSS
--color: #901f40; /* rgb */ color: rgb(144, 31, 64); /* oklch */ color: oklch(43.7% 0.149 9.1);
Tailwind
colors: {
custom: {
50: '#b66674',
500: '#901f40',
950: '#000000',
},
}SCSS
$custom: #901f40; $custom-light: #b66674; $custom-dark: #000000;
JSON
{
"hex": "#901f40",
"rgb": {
"r": 144,
"g": 31,
"b": 64
},
"hsl": {
"h": 342.478,
"s": 64.571,
"l": 34.314
},
"oklch": {
"l": 0.4367,
"c": 0.14862,
"h": 9.1
},
"luminance": 0.07279
}Semantic roles & 50–950 ramp
primary
#901F40
secondary
#4EBC9C
accent
#E8B740
background
#FBF6F7
surface
#F7EBED
border
#D0C6C8
text
#120608
muted
#817A7B